Traffika and our sister company Datisan are both part of the Maverick Data Group and work very closely together with our clients to modernise their marketing.

We do this firstly through unlocking, connecting and enabling your customer data, we then power that customer data through our Machine Learning architecture before our digital marketing strategists execute personalised campaigns and drive outstanding business outcomes and superior ROI.

Once campaigns are up and running they are in a ongoing optimisation loop between Google's Machine Learning and our own architecture which refines audience, CX and channel strategies.

Across our Group we have a unique partnership with the 3 key business groups in Google, Premier Partner with Ads as well as GMP and GCP. This means Google looks to us as a partner group that is able to deliver the 1 Google outcome.

Traffika is also a Facebook Pro Marketing Partner and have advanced capabilities and relationships to reach audiences across Facebook, Instagram and Messenger.