Fellah Auto Group Marketing
Project URL: https://fellahautogroup.com
Categories:Development, Digital Marketing, Lead Generation, Makeover, PPC Ads, SEO, Social Media, Web Design
Client: Fellah Auto Group
Completed Date:November 09, 2022
○ Use all available reporting tools to consistently develop targeted and results-driven
strategies.
○ Implement and maintain a calendar of current and upcoming projects
○ Budget Management
■ Provide ROI and performance-based reporting when needed
■ See “Vendor Management” for more below
● Digital Marketing and Lead Generation
○ Content creation (organic, in-house, and outsourced)
○ Comprehensive “marketing funnel” target for all states of readiness in lead
generation and facilitate nurturing
○ Synergize marketing omni-channel to deliver current, seasonal, and periodic
promotions
■ Website
● Ensure that website is always properly maintained and SEO ready
○ adding and removing all department specials,
○ adding and removing home-page banners
○ landing pages, checking all landing pages on a regular basis
to ensure the accuracy, functionality and overall userability of
each page
○ Google analytics and performance audits
○ Compliance (TCPA and TIL, GLBA)
■ Social Media Mangement
● Facebook / Instagram /
