Gen Z Prefers Internet Leaders Over Politicians, Trusts Online Stores As Much As Physical Ones And Has The Highest Aspiration To Entrepreneurship Of Any Generation AUSTIN, Texas — Jan. 30, 2019 –  A groundbreaking international study conducted by The Center for Generational Kinetics and commissioned by WP Engine reveals that Generation Z, born between 1996-2010, … Continue reading Reality Bytes: Second Annual Generational Study Reveals How Gen Z Behaves, Buys & Builds Online