{"id":10699,"date":"2015-10-14T11:00:09","date_gmt":"2015-10-14T16:00:09","guid":{"rendered":"https:\/\/wpengine.com\/?p=10699"},"modified":"2015-10-22T13:34:56","modified_gmt":"2015-10-22T18:34:56","slug":"the-webmasters-guide-to-the-bot-invasion-white-paper","status":"publish","type":"post","link":"https:\/\/wpengine.com\/case-studies\/the-webmasters-guide-to-the-bot-invasion-white-paper\/","title":{"rendered":"The Webmaster\u2019s Guide To The Bot Invasion [White Paper]"},"content":{"rendered":"<p>Bots have invaded the web. In fact, in 2014, more than half of the Internet&#8217;s traffic came from bots.<\/p>\n<p style=\"text-align: center;\"><strong><a href=\"http:\/\/hs.wpengine.com\/white-paper-the-webmasters-guide-to-the-bot-invasion-blog\" target=\"_blank\">DOWNLOAD OUR BOTS WHITE PAPER NOW<\/a><\/strong><\/p>\n<p>How do bots affect your online business? In our\u00a0webmaster&#8217;s guide to understanding the bot invasion, you&#8217;ll learn:<\/p>\n<ul>\n<li>What bots are<\/li>\n<li>The difference between &#8220;good&#8221; and &#8220;bad&#8221; bots<\/li>\n<li>Three basic functions bots perform<\/li>\n<li>How to detect which type of bots are visiting your site<\/li>\n<li>The role bots play in the success (or demise) of your online business<\/li>\n<li>High level methods for fending off a bot invasion<\/li>\n<\/ul>\n<p>Bots can have an incredibly positive impact on your site, but they can also perform\u00a0terrible actions that hurt your bottom line. Read &#8220;<a href=\"http:\/\/hs.wpengine.com\/white-paper-the-webmasters-guide-to-the-bot-invasion-blog\" target=\"_blank\">The Webmaster&#8217;s Guide to Understanding the Bot Invasion<\/a>&#8221; now to\u00a0take defense by planning your bot strategy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bots have invaded the web. In fact, in 2014, more than half of the Internet&#8217;s traffic came from bots. DOWNLOAD OUR BOTS WHITE PAPER NOW How do bots affect your online business? In our\u00a0webmaster&#8217;s guide to understanding the bot invasion, you&#8217;ll learn: What bots are The difference between &#8220;good&#8221; and &#8220;bad&#8221; bots Three basic functions<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":114,"featured_media":10700,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[429,430],"tags":[478,128,397,480],"class_list":["post-10699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-white-paper","tag-bot","tag-bots","tag-seo","tag-webmasters-guide"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Webmaster\u2019s Guide To The Bot Invasion [White Paper] | WP Engine<\/title>\n<meta name=\"description\" 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