{"id":134183,"date":"2022-08-27T17:33:12","date_gmt":"2022-08-27T22:33:12","guid":{"rendered":"https:\/\/wpengine.com\/?p=134183"},"modified":"2025-05-14T13:31:15","modified_gmt":"2025-05-14T18:31:15","slug":"fueling-customer-growth-in-apac-with-wordpress-innovation-and-performance","status":"publish","type":"post","link":"https:\/\/wpengine.com\/case-studies\/fueling-customer-growth-in-apac-with-wordpress-innovation-and-performance\/","title":{"rendered":"Fueling Customer Growth in APAC With WordPress Innovation and Performance"},"content":{"rendered":"\n<p>WP Engine <a href=\"https:\/\/wpengine.com\/blog\/wp-engine-highlights-regional-expansion-in-asia\/\" target=\"_blank\" rel=\"noreferrer noopener\">formally kicked off its APAC expansion plans<\/a> last week, hosting a landmark customer event at <a href=\"https:\/\/www.fullertonhotels.com\/fullerton-hotel-singapore\" target=\"_blank\" rel=\"noreferrer noopener\">The Fullerton Hotel Singapore<\/a>.<\/p>\n\n\n\n<p>With some 50 attendees, including representatives from leading Singapore-based agencies and brands as well as members of the WordPress community and media, the event&nbsp; was a smashing success, and a fitting way to highlight WP Engine&#8217;s growing footprint in the region.<\/p>\n\n\n\n<p>Check out this video for a first-person view from the event:<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-wistia-inc wp-block-embed-wistia-inc\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"20220825_180715 Video\" src=\"https:\/\/fast.wistia.net\/embed\/iframe\/ci7o3a8udv?dnt=1\" allow=\"autoplay; fullscreen\" allowtransparency=\"true\" frameborder=\"0\" scrolling=\"no\" class=\"wistia_embed\" name=\"wistia_embed\" msallowfullscreen width=\"960\" height=\"540\"><\/iframe><script src=\"https:\/\/fast.wistia.net\/assets\/external\/E-v1.js\" async><\/script>\n<\/div><\/figure>\n\n\n\n<p>Surrounding the event, WP Engine provided briefings to the media and hosted a VIP dinner with representatives from <a href=\"https:\/\/www.lawsociety.org.sg\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Law Society of Singapore<\/a>, <a href=\"https:\/\/www.tp.edu.sg\/\" target=\"_blank\" rel=\"noreferrer noopener\">Temasek Polytechnic<\/a>, and key agencies in Singapore including <a href=\"https:\/\/ddb.asia\/t-divisions\/tribal-worldwide\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tribal Worldwide<\/a> and <a href=\"https:\/\/aleph-labs.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Aleph Labs<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2022\/08\/DSC_8509-1024x682.jpg\" alt=\"\" class=\"wp-image-134379\" srcset=\"https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8509-1024x682.jpg 1024w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8509-540x360.jpg 540w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8509-768x512.jpg 768w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8509-1536x1023.jpg 1536w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8509-2048x1364.jpg 2048w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8509-1500x999.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em><sub><strong>From left to right:<\/strong> WP Engine Senior Sales Engineer Ricky Blacker; Senior Manager, Marketing, Imran Pervez; SVP and Managing Director, International, Fabio Torlini; Sales Account Executive Siti Nurzainah; Partner Account Manager Nikita De Souza; Senior Director of Communications Lauren Cox; Senior Sales Account Manager Divya Cornish; VP of Sales APAC Mark Randall;  Partner Accounts Manager Gerard Smith; and Business Development Representative Joel Foo<\/sub><\/em><\/figcaption><\/figure>\n\n\n\n<p>\u201cWorking directly with the incredible APAC brands and agencies innovating websites and digital experiences every day is a privilege for us,\u201d said WP Engine VP of APAC Sales Mark Randall.&nbsp;<\/p>\n\n\n\n<p>\u201cWith such massive growth over the past five years, I\u2019m proud to see WP Engine continue to build on its strong foundation for growth, attracting the best talent and maintaining a focus on our core values, outstanding company culture, and our amazing people.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2022\/08\/DSC_8646-1024x682.jpg\" alt=\"\" class=\"wp-image-134185\" srcset=\"https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8646-1024x682.jpg 1024w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8646-540x360.jpg 540w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8646-768x512.jpg 768w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8646-1536x1023.jpg 1536w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8646-2048x1364.jpg 2048w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/DSC_8646-1500x999.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>WP Engine VP of APAC Sales Mark Randall speaks to attendees at WP Engine\u2019s Singapore Customer Launch&nbsp;<\/em><\/figcaption><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity aligncenter\"\/>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The Velocity of Agency Growth<\/h2>\n\n\n\n<p>Ahead of the main event, the WP Engine team also hosted digital leaders from <a href=\"https:\/\/aemorph.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Aemorph<\/a>, <a href=\"https:\/\/www.chillybin.co\/\" target=\"_blank\" rel=\"noreferrer noopener\">ChillyBin<\/a>, <a href=\"https:\/\/www.lenovo.com\/us\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">Lenovo<\/a>, <a href=\"https:\/\/rushhourdigital.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rush Hour Digital<\/a>, <a href=\"https:\/\/webpuppies.com.sg\/\" target=\"_blank\" rel=\"noreferrer noopener\">WebPuppies<\/a>,<a href=\"https:\/\/www.chillybin.co\/\"> <\/a>and <a href=\"https:\/\/whitegrey.com.au\/\" target=\"_blank\" rel=\"noreferrer noopener\">whiteGREY<\/a> for the next slate of its award-winning <a href=\"https:\/\/velocitize.com\/type\/video\/\" target=\"_blank\" rel=\"noreferrer noopener\">Velocitize Talks interviews<\/a>, which feature agency innovators and digital disruptors from around the globe.&nbsp;&nbsp;<\/p>\n\n\n\n<p>While those next installments will go live later next month, each contains insightful, deep dives into today\u2019s digital agency landscape.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"627\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2022\/08\/Singapore-Velocitize-Talks.png\" alt=\"\" class=\"wp-image-134188\" srcset=\"https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/Singapore-Velocitize-Talks.png 1024w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/Singapore-Velocitize-Talks-540x331.png 540w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/Singapore-Velocitize-Talks-768x470.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>WP Engine recorded a slate of Velocitize Talks interviews with key Agency Partners in Singapore&nbsp;<\/em><\/figcaption><\/figure>\n\n\n\n<div style=\"height:11px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity aligncenter\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">A Trusted Partner, Now Closer Than Ever&nbsp;<\/h2>\n\n\n\n<p>After extending its platform and products to customers across Asia with the launch of <a href=\"https:\/\/wpengine.com\/blog\/wp-engine-extends-platform-products-singapore\/\" target=\"_blank\" rel=\"noreferrer noopener\">new servers in Singapore<\/a> in June, WP Engine is matching the growth of its technical capabilities with a <a href=\"https:\/\/wpengine.com\/blog\/employee-spotlight-joel-foo\/\" target=\"_blank\" rel=\"noreferrer noopener\">team based in Singapore<\/a>, poised to assist regional customers and partners as they grow their businesses.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2022\/08\/Singapore_1200x627.png-copy-1024x535.png\" alt=\"\" class=\"wp-image-134189\" srcset=\"https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/Singapore_1200x627.png-copy-1024x535.png 1024w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/Singapore_1200x627.png-copy-540x282.png 540w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/Singapore_1200x627.png-copy-768x401.png 768w, https:\/\/wpengine.com\/case-studies\/wp-content\/uploads\/2022\/08\/Singapore_1200x627.png-copy.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>WP Engine has extended its platform and products to customers across Asia with the launch of new servers in Singapore&nbsp;<\/em><\/figcaption><\/figure>\n\n\n\n<p>This expansion is in response to a spike in customer demand seen across Asia and <a href=\"https:\/\/wpengine.com\/case-studies\/fullerton-fund-chillybin-case-study\/\" target=\"_blank\" rel=\"noreferrer noopener\">specifically in Singapore<\/a>, which is a global hub for business, finance, and tech innovation, and it comes on the heels of&nbsp; WP Engine\u2019s five-year anniversary in Brisbane, where it launched in 2017.<\/p>\n\n\n\n<p>Since launch, WP Engine\u2019s Brisbane-based team has overseen a staggering 400% increase in APAC customers, laying the groundwork for additional growth across the larger region.&nbsp;<\/p>\n\n\n\n<p>\u201cWith the expansion of our platform, our products, and our team in Singapore, WP Engine is set to build on the amazing success our team based in Australia has already demonstrated,\u201d&nbsp; said WP Engine Senior Vice President and Managing Director, International, Fabio Torlini.<\/p>\n\n\n\n<p>\u201dI have no doubt that our Australia team will only continue to expand WP Engine\u2019s impact, and together with their counterparts in Singapore, we will create some of our most incredible partnerships yet.\u201d<\/p>\n\n\n\n<p><a href=\"https:\/\/wpengine.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Visit WP Engine<\/strong><\/a><strong> to find out more about our industry-leading WordPress platform, or<a href=\"#sales\"> speak to a representative<\/a> for more information.&nbsp;&nbsp;<\/strong><\/p>\n\n\n\n<div style=\"height:9px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity aligncenter\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<h2 class=\"wp-block-heading\"><strong>About WP Engine&nbsp;<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/wpengine.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">WP Engine<\/a> empowers companies and agencies of all sizes to build, power, manage, and optimize their WordPress websites and applications with confidence. Serving 1.5 million customers across 150+ countries, the global technology company provides premium, enterprise-grade solutions, tools, and services, including specialized platforms for WordPress, industry-tailored <a href=\"https:\/\/wpengine.com\/woocommerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">eCommerce<\/a> and <a href=\"https:\/\/wpengine.com\/agency\/\" target=\"_blank\" rel=\"noreferrer noopener\">agency<\/a> solution suites, and developer-centric tools like <a href=\"https:\/\/localwp.com\/?__hstc=51647990.cd20a414c944e20d7213f7d8a0be24d7.1738187717723.1738187717723.1738187717723.1&amp;__hssc=51647990.1.1738187717723&amp;__hsfp=544353888\" target=\"_blank\" rel=\"noreferrer noopener\">Local<\/a>, <a href=\"https:\/\/www.advancedcustomfields.com\/?__hstc=51647990.cd20a414c944e20d7213f7d8a0be24d7.1738187717723.1738187717723.1738187717723.1&amp;__hssc=51647990.1.1738187717723&amp;__hsfp=544353888\" target=\"_blank\" rel=\"noreferrer noopener\">Advanced Custom Fields<\/a>, and more. WP Engine\u2019s innovative technology and industry-leading expertise are why 8% of the web visits a WP Engine-powered site daily. Learn more at <a href=\"https:\/\/wpengine.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">casestudies26.wpengine.com<\/a>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>WP Engine formally kicked off its APAC expansion plans last week, hosting a landmark customer event at The Fullerton Hotel Singapore. With some 50 attendees, including representatives from leading Singapore-based agencies and brands as well as members of the WordPress community and media, the event&nbsp; was a smashing success, and a fitting way to highlight<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":200,"featured_media":134190,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-134183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fueling Customer Growth in APAC With WordPress Innovation and Performance<\/title>\n<meta name=\"description\" content=\"WP Engine formally kicked off its APAC expansion plans last week, hosting a landmark customer event at The Fullerton Hotel Singapore.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fueling Customer Growth in APAC With WordPress Innovation and Performance\" \/>\n<meta property=\"og:description\" content=\"WP Engine formally kicked off its APAC expansion plans last week, hosting a landmark customer event at The Fullerton Hotel Singapore.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wpengine.com\/case-studies\/fueling-customer-growth-in-apac-with-wordpress-innovation-and-performance\/\" \/>\n<meta property=\"og:site_name\" content=\"WP Engine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wpengine\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-27T22:33:12+00:00\" \/>\n<meta property=\"article:modified_time\" 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