{"id":139721,"date":"2021-07-23T13:30:00","date_gmt":"2021-07-23T18:30:00","guid":{"rendered":"https:\/\/getflywheel.com\/?p=20896"},"modified":"2023-10-31T14:02:04","modified_gmt":"2023-10-31T19:02:04","slug":"tips-for-better-ux-design","status":"publish","type":"resource","link":"https:\/\/wpengine.com\/case-studies\/resources\/tips-for-better-ux-design\/","title":{"rendered":"4 Common UX Mistakes (Plus Tips to Avoid Them)"},"content":{"rendered":"\n

UX design may seem like an easy task for many designers, but that\u2019s not always true. There’s a lot you need to think about, and there are certainly many mistakes that we often make without realizing that we are on the wrong path.<\/p>\n\n\n\n

In this article, we’ll cover four common blunders that designers often make without knowing that they are hurting their design. We’ll look at each blunder as well as some solutions to keep your design on the right track for a better user experience!<\/p>\n\n\n\n

UX Mistake 1: Focusing too Much on Visuals and Not Experience<\/h2>\n\n\n\n

It is true that UX design works closely with graphic design, but you shouldn\u2019t confuse the two. Graphic designers tend to focus on visuals, while UX designers consider other factors such as content, usability, and how the user actually navigates the page.<\/p>\n\n\n\n

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A bold visual is important, but you will not get a good experience from visuals alone. Instead, you should ensure that more critical UX elements are taken care of first. For example, most people will leave before seeing the second page of your site if it has a confusing navigation system.<\/p>\n\n\n\n

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If you prioritize the experience of your site, your users are more likely to stick around<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n

It\u2019s never a bad idea to use content-driven design. After all, that\u2019s what drives users to your site and determines how long they take to view a certain page. Users are not interested in flashy graphics\u2014the value of your content is what matters most.<\/p>\n\n\n\n

UX Mistake 2: Skimping on Usability Testing<\/h2>\n\n\n\n

Design is just informed guesswork until your products are in the hands of actual users. Usability testing helps you understand what your customers like and what they don\u2019t like. You can\u2019t know what your customers need unless you test the product in the market. Even big brands have had to change their UX designs just to meet the users\u2019 expectations and needs. It is an integral part of the UX design process.<\/p>\n\n\n\n

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For example, when Apple first released iOs7, they were forced to quickly make changes because users criticized the space bar. However, they would have easily evaded making corrections upon release by having proper usability testing.<\/p>\n\n\n\n

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To create a better experience for your users, pay attention to their feedback and their needs.<\/strong><\/p>\n<\/blockquote>\n\n\n\n

Having proper usability testing helps you discover at least 80 percent of potential issues you might have overlooked. Try to test with at least six users, so you will get a good idea of what the majority want to see in your design.<\/p>\n\n\n\n

UX Mistake 3: Being Too Clever With the Content<\/h2>\n\n\n\n

It\u2019s good to be clever, but remember too much of a good thing can be poisonous. Designers tend to be perfectionists by nature; we want the best outcome for our work. Hence, in the process, we sometimes forget about the users and do things that repel them too quickly.<\/p>\n\n\n\n

As a designer, it is advisable that you determine what is important to the site design early and cut off what is not important for the users. Ax everything that may distract the user by drawing the line on what\u2019s helpful and necessary.<\/p>\n\n\n\n

For example, there are some creative designs that look great but reduce the site\u2019s efficiency and speed. This forces the user to spend more time waiting than they expected. You should do the following in order to avoid making this blunder:<\/p>\n\n\n\n