{"id":139806,"date":"2019-03-27T02:49:25","date_gmt":"2019-03-27T07:49:25","guid":{"rendered":"https:\/\/getflywheel.com\/?p=32107"},"modified":"2023-02-24T13:47:48","modified_gmt":"2023-02-24T19:47:48","slug":"professional-photos-design-portfolio","status":"publish","type":"resource","link":"https:\/\/wpengine.com\/case-studies\/resources\/professional-photos-design-portfolio\/","title":{"rendered":"How to Take Professional Photos for Your Design Portfolio"},"content":{"rendered":"\n<p>You put all your hard work into creating a new brochure you\u2019re proud of, producing an inspiring booklet for a client to sell their goods, or designing a full brand package for a company you admire. After you hand it off, what\u2019s typically next? For a lot of designers, the dream would be to document the process, show some behind-the-scenes, photograph your work, and then add to your print or digital portfolio.<\/p>\n\n\n\n<p>But for many, photography may seem cumbersome and hiring a professional could cost hundreds of dollars for a few simple shots. But good news \u2013it can be easy and even FUN to capture your own work if you know where to start and how to use a few pieces of equipment! Taking the DIY approach with a few tips and some extra guidance, you can be well on your way to photographing your own work without the heavy hit to your bank account.<\/p>\n\n\n\n<p>Here\u2019s a list of quick hits to help you start photographing your designs for your beautiful portfolio!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Go Inspiration Hunting<\/h2>\n\n\n\n<p>Similar to the beginning of the design or creative process, the best place to start is searching for inspiration. In the same way you look to Dribble, Behance, and Pinterest to inspire your designs, take to these platforms with a different perspective and see how your favorite designers and creators showcase their work. Pay attention to color, lighting, angles, symmetry, contextual elements (like hands, location, or environment), and the overall feeling you get from their design work showcased as final product images.<\/p>\n\n\n\n<p>Then in true designer form, keep in mind what feels good and matches your personal brand when photographing your portfolio work. Narrow it down to the elements that best represent your work and get to photographing!<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter wp-image-32123 size-large\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/cbf37645435461.5830a6f7d573b-1024x681.png\" alt=\"Example of a print portfolio photo\" class=\"wp-image-32123\" \/><figcaption class=\"wp-element-caption\">A beautiful portfolio image from <a href=\"https:\/\/www.behance.net\/gallery\/45435461\/MATEJA-KOVAC-Visual-identity\" target=\"_blank\" rel=\"noopener noreferrer\">Mateja Kova\u010d on Behance<\/a>.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Set up the Scene<\/h2>\n\n\n\n<p>Consider your product and design portfolio images an extension of your brand. Although the pieces were either made for yourself or for clients, the designs and how you arrange them can speak a lot to the style of work you like to do.<\/p>\n\n\n\n<p>Choose a backdrop or scene that highlights your work. Whether it\u2019s to complement the designs through color-coordination, exude a certain feeling by the aesthetic you\u2019re developing, or to show scale and context of how to use the design, setting a scene is pivotal in deciding the best way to showcase your work!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A Seamless Setup<\/h3>\n\n\n\n<p>A majority of portfolio work is shot on seamless backgrounds. This means there is no crease or edge to the background and gives you the ability to eliminate shadows. If you\u2019re unsure of what color scheme to choose, shooting your work on a white seamless background is a good place to start.<\/p>\n\n\n\n<p>Looking to branch out? Be careful to pick complementary colors that don\u2019t overwhelm the design or take away from it. After all, the goal is to show off your amazing work, not the seamless background!<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large wp-image-32128\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/Seamless-Backdrop-1024x341.jpg\" alt=\"Example of a portfolio photo on a seamless backdrop\" class=\"wp-image-32128\" \/><figcaption class=\"wp-element-caption\">To display our first-ever company culture book, we used a seamless backdrop in our primary brand color to complement the exterior and interior of the book.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">A Contextual Approach<\/h3>\n\n\n\n<p>There are a lot of pros to creating an environmental or lifestyle setup of your portfolio images. If you\u2019ve created 3D pieces, showing them in the spaces they\u2019ll be used or seen can help show context and scale.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large wp-image-32124\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/DesignMatters-1024x600.png\" alt=\"An example of an environmental portfolio image\" class=\"wp-image-32124\" \/><figcaption class=\"wp-element-caption\">If designing apparel or swag, it\u2019s fun to show it off in the wild, like this Design Matters shirt we created for a giveaway.<\/figcaption><\/figure>\n\n\n\n<p>You could also do this by creating a scene. For example, let\u2019s say you just worked with your local cinema to create all their print collateral. You might consider using film strips or movie stubs as vignettes of your setup. Or maybe you just did the new branding package for a local coffee shop and bakery. Consider using their coffee cups, beans, or elements of the ingredients they use in their baked goods to enhance the branding you\u2019re showcasing. Or if you\u2019re of minimalist style, you might consider simple pastel colors in stark lighting.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/trew_andrea_19-1024x387.png\" alt=\"Example of a portfolio scene\" class=\"wp-image-32130\" \/><\/figure>\n\n\n\n<p>No matter what your theme is, consider the styling of your work and how you want it to speak to not only the work you did but the type of work you want to do more. And if you need help finding physical assets to complete your theme, you can always consider adding vector scene creators in post.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Use the Gear you\u2019ve Got<\/h2>\n\n\n\n<p>Whether you\u2019re using a DSLR or your phone\u2019s built-in camera, work with what you have! They both have their pros and cons. With a DSLR, you\u2019ll &nbsp;have the ability to change focal range (with different lenses and their abilities), detail, aperture, shutter speed, and ISO (if working with limited sources of light). But on the other hand, phones are just as great because they\u2019re simple to use.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large wp-image-32127\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/Phone-DSLR-Comparison-1024x341.jpg\" alt=\"A comparison of a DSLR image and an iPhone image\" class=\"wp-image-32127\" \/><figcaption class=\"wp-element-caption\">(Left) Shot on a Canon 5D Mark IV with a Sigma Art 35 mm f\/1.4 lens. (Right) Same setup, same light, shot on iPhone 8+ with built-in camera.<\/figcaption><\/figure>\n\n\n\n<p>No matter what equipment you decide to use, here are some camera basics to help you achieve greatness!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tripods<\/h3>\n\n\n\n<p>Before you even worry about camera settings, we recommend using a stand or a tripod for your work. (Or anything to stabilize the shot, really!) A tripod is definitely not necessary, but if consistency is what you\u2019re looking for, a tripod will work wonders.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Focal Point<\/h3>\n\n\n\n<p>Focus is key, so choose your focal point wisely. An image that\u2019s out-of-focus will not suit anyone well, but there are also style choices to be made when focusing on your piece. If it\u2019s a wide angle shot of the whole design, make sure to shoot at a higher f-stop (consider starting at f\/4.5 and going up from there), to get every ridge of your design focused.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large wp-image-32122\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/Agency-Partners-Poster3-1024x682.png\" alt=\"Example of a tight focal point\" class=\"wp-image-32122\" \/><figcaption class=\"wp-element-caption\">We took a tight, centered shot focused on the hands to showcase the print treatment and texture of this Agency Partners poster.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Angles<\/h3>\n\n\n\n<p>Consider where your light source is, what style of image you want, and move around. Yes, a straight-on shot of your design is a must, but just as you would take on different perspectives when designing, take on different perspectives when shooting for your portfolio.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large wp-image-32119\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/2018-10-02_AIGA-Show-Entry_FlyFest-Sign-8823-1024x683.jpg\" alt=\"Example of a portfolio photo taken at an angle\" class=\"wp-image-32119\" \/><figcaption class=\"wp-element-caption\">Taking a slightly isometric angle and placing the key light above the layout helped show the glimmer of the type-treatment and thickness of these hiring cards for Flywheel\u2019s recruiting team.<\/figcaption><\/figure>\n\n\n\n<p>If you\u2019ve never used a DSLR before and are hesitant to enter that world for just a few quality portfolio images, have no fear! You can create amazing images of your work with your phone, you may just have to pay a little more attention to using a quality light source. Which brings us to\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cShine a Light\u201d on your Work<\/h2>\n\n\n\n<p>Lighting is key to beautiful portfolio images, no matter what type of camera you\u2019re using. When possible, we recommend natural light, but we\u2019ll share tips for studio light, as well!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Natural Light<\/h3>\n\n\n\n<p>Find a window in your house, office, or studio, and wha-la, you have the cheapest light source of them all! If you\u2019re going to use natural light (i.e. the sun), consider turning off other ambient lights. Try to avoid mixing light sources so you can achieve an accurate white balance and color representation of your designs\/products.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large wp-image-32126\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/Natural-Light-1-1024x228.png\" alt=\"Behind the scenes of a portfolio image\" class=\"wp-image-32126\" \/><figcaption class=\"wp-element-caption\">Just a few feet away from my desk, we took a piece of solid colored paper from a nearby print shop, used available window light, and had a shoot setup in minutes.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Studio Light<\/h3>\n\n\n\n<p>Working with controlled lighting is great because you have complete control! Studio lights can seem intimidating, but certainly don\u2019t have to be. While playing around with your lighting setup, try moving things around. Try placing light directly above your subject, at an isometric angle, and at an eye-level angle, and watch how the shadows change. Depending on the aesthetic you\u2019re looking for, continue to move the lights around until you reach the style that feels best.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/Flywheel-Swag-Box3-1024x346.png\" alt=\"Two examples of portfolio photos with different lighting angles\" class=\"wp-image-32125\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Take Advantage of Simple Tricks!<\/h2>\n\n\n\n<p>Even the most polished portfolio pieces sometimes use the simplest (and silliest!) tricks. Here are a few of my favorites.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">When Photographing Small Paper Goods&#8230;<\/h3>\n\n\n\n<p>We all love that slightly-elevated and shadowed look that comes with quality images of paper goods. We\u2019ll let you in on a secret\u2014we\u2019ve used everything from bottle caps or ketchup packets to stacks of quarters to elevate our products just the slightest bit to add that effect. As long as they\u2019re replicable in size and are smaller than the piece you\u2019re shooting, you\u2019re golden!<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/Small-Paper-Goods-1024x683.jpg\" alt=\"A series of four portfolio phots to show before and after views\" class=\"wp-image-32129\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Symmetry is Fun, but what if Your Hands Shake?<\/h3>\n\n\n\n<p>If you\u2019re trying to be pure with your symmetrical product creation and refuse to make it in Photoshop, a great way to relax from the stress of messing up your perfectly aligned business cards or flyers is to use a pencil, popsicle sticks, or key to gently tap pieces into place.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/2019-03-12_How-to-shoot-for-your-design-portfolio-7995-1024x683.jpg\" alt=\"Using a pen to position the photo prop\" class=\"wp-image-32120\" \/><\/figure>\n\n\n\n<p>In addition to the odds and ends mentioned above, a few other things to have on hand when shooting:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tape<\/li>\n\n\n\n<li>Scissors<\/li>\n\n\n\n<li>Dust cloth<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/getflywheel-images.s3.us-east-2.amazonaws.com\/uploads\/2019\/03\/2019-03-12_How-to-shoot-for-your-design-portfolio-8006-1024x683.jpg\" alt=\"A collection of items that help when taking portfolio photos\" class=\"wp-image-32121\" \/><\/figure>\n\n\n\n<p>You don\u2019t have to be a professional photographer to shoot your own work. The best way to do it is to take those designs and portfolio-worthy work, dust \u2018em off, set a scene, choose your theme, change your perspective, focus, and just like that\u2014you&#8217;ll have beautiful new images for you social accounts, print portfolio, or website. Don\u2019t let your work stay stashed away in the archives\u2014show the work you want to do!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Check out these tips to create a beautiful photography portfolio. <\/p>\n","protected":false},"author":1,"featured_media":140760,"template":"","resource-topic":[1396],"resource-role":[895,897],"resource-type":[916],"class_list":["post-139806","resource","type-resource","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Take Professional Photos for Your Design Portfolio<\/title>\n<meta name=\"description\" content=\"Struggling to take the perfect product photo? 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