{"id":150818,"date":"2024-05-06T14:20:39","date_gmt":"2024-05-06T19:20:39","guid":{"rendered":"https:\/\/wpengine.com\/?post_type=resource&#038;p=150818"},"modified":"2024-06-25T12:36:39","modified_gmt":"2024-06-25T17:36:39","slug":"webinar-ai-impact","status":"publish","type":"resource","link":"https:\/\/wpengine.com\/case-studies\/resources\/webinar-ai-impact\/","title":{"rendered":"AImpact: Transforming agencies in the digital age"},"content":{"rendered":"\n<p>We\u2019re officially in the age of <a href=\"https:\/\/wpengine.com\/resources\/artificial-intelligence\/\" target=\"_blank\" rel=\"noreferrer noopener\">artificial intelligence<\/a> (AI). Whether you love it or you\u2019re still leery about AI adoption, it\u2019s important to understand how AI-powered tools will affect workflows within agencies and client outcomes.&nbsp;<\/p>\n\n\n\n<p>In this webinar, AImpact: Transforming agencies in the digital age, experts unpack how some agencies are utilizing AI to create more impactful sites, improve workflows, and better their businesses.<\/p>\n\n\n\n\n<iframe class=\"youtube-video\" src=\"https:\/\/www.youtube.com\/embed\/iQ_HkEI9no0?si=VvpJiJpfK1YkLYLh\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n\n\n\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-9dc4e1fc-7f78-4d0c-948e-fef68893b3ac\" href=\"https:\/\/wpengine.com\/wp-content\/uploads\/2024\/06\/transcript_-AImpact_-Transforming-Agencies-in-the-digital-age.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">transcript_-AImpact_-Transforming-Agencies-in-the-digital-age<\/a><a href=\"https:\/\/wpengine.com\/wp-content\/uploads\/2024\/06\/transcript_-AImpact_-Transforming-Agencies-in-the-digital-age.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-9dc4e1fc-7f78-4d0c-948e-fef68893b3ac\">Download<\/a><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Enhancing content: <\/strong>Using AI to help create more engaging, personalized, and dynamic content.<\/li>\n\n\n\n<li><strong>Optimizing user experiences: <\/strong>Using AI to understand user behaviors and preferences to tailor content and navigation.<\/li>\n\n\n\n<li><strong>Driving operational efficiency: <\/strong>Using AI to automate routine tasks, allowing the creative humans who build these digital projects to focus on innovation.<\/li>\n<\/ul>\n\n\n\n<p>Watch this session to hear from our panel of AI experts, all of whom are actively leveraging AI in their current roles, as they talk through key concepts surrounding AI use, including:<\/p>\n\n\n\n<p>The session also includes a demonstration of <a href=\"https:\/\/wpengine.com\/smart-search\/\" target=\"_blank\" rel=\"noreferrer noopener\">WP Engine\u2019s Smart Search<\/a>\u2014an advanced search optimization tool for WordPress that\u2019s revolutionizing how content is discovered by your audience.<\/p>\n\n\n\n<p><strong>Panelists include:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Host:&nbsp;<a href=\"https:\/\/www.linkedin.com\/in\/andrew-jillions\/\" target=\"_blank\" rel=\"noreferrer noopener\">Andrew Jillions<\/a>,&nbsp; Director, Technical Solutions, <a href=\"https:\/\/wpengine.com\" target=\"_blank\" rel=\"noreferrer noopener\">WP Engine<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/in\/innazeyger\" target=\"_blank\" rel=\"noreferrer noopener\">Inna Zeyger<\/a>, Vice President, Digital Media, <a href=\"https:\/\/www.amsive.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amsive<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/in\/danieljquinn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Daniel Quinn<\/a>, Principal Developer,&nbsp;<a href=\"http:\/\/dquinn.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">DQuinn.Net<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/in\/kellenmace\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kellen Mace<\/a>, Manager, Developer Relations, <a href=\"https:\/\/wpengine.com\" target=\"_blank\" rel=\"noreferrer noopener\">WP Engine<\/a><\/li>\n<\/ul>\n\n\n\n<p>Watch now to hear firsthand accounts from experts who are driving AI adoption with WordPress and beyond!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re officially in the age of artificial intelligence (AI). Whether you love it or you\u2019re still leery about AI adoption, it\u2019s important to understand how AI-powered tools will affect workflows within agencies and client outcomes.&nbsp; In this webinar, AImpact: Transforming agencies in the digital age, experts unpack how some agencies are utilizing AI to create<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":318,"featured_media":151253,"template":"","resource-topic":[901],"resource-role":[895,906],"resource-type":[900],"class_list":["post-150818","resource","type-resource","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AImpact: Transforming agencies in the digital age<\/title>\n<meta name=\"description\" content=\"Watch this agency-focused webinar to unpack the ways in which experts are utilizing AI to better their 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