{"id":156280,"date":"2025-04-15T15:15:01","date_gmt":"2025-04-15T20:15:01","guid":{"rendered":"https:\/\/wpengine.com\/?post_type=resource&#038;p=156280"},"modified":"2025-04-15T15:15:07","modified_gmt":"2025-04-15T20:15:07","slug":"decode-seo-and-ai","status":"publish","type":"resource","link":"https:\/\/wpengine.com\/case-studies\/resources\/decode-seo-and-ai\/","title":{"rendered":"SEO and AI: Did AI just eat my search traffic?"},"content":{"rendered":"\n<p>What good is a great website or content if no one sees it? This DE{CODE} session delves into how AI affects SEO, including emerging challenges like AI repurposing your content without proper citation and throttling traffic back to your site.&nbsp;<\/p>\n\n\n\n<p>Panelists explore strategies for optimizing content for AI-driven synopsis results that feature your brand, ensure proper attribution, and take back your traffic in this new digital landscape.&nbsp;<\/p>\n\n\n\n<p>Learn how to adapt to the effects of AI on search and continue generating organic traffic despite its growing role.<\/p>\n\n\n\n<iframe class=\"youtube-video\" src=\"https:\/\/www.youtube.com\/embed\/12f7USXEaFk?si=q_Jl0eHr-ln28Elm\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n\n\n\n<p>Video | SEO and AI: Did AI just eat my search traffic?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Panelists include:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Erika Sentz (moderator): Lead Website Marketing Manager, WP Engine<\/li>\n\n\n\n<li>Miranda Gahrmann: VP of Organic Performance, Monster<\/li>\n\n\n\n<li>James Gibbons: Senior Customer Success Manager, Quattr Inc.<\/li>\n\n\n\n<li>Lee Isensee, Senior Director of Analytics, Adswerve<\/li>\n\n\n\n<li>Jack Minot, Organic Search Director, Mediaworks<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>Check out WP Engine\u2019s <a href=\"https:\/\/wpengine.com\/wp-content\/uploads\/2024\/04\/WPE-EBK-Solidifying-SEO-Strategy.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">ebook all about SEO strategies<\/a>, or speak with a representative to learn how hosting with WP Engine can create the right environment to supercharge your searchability!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What good is a great website or content if no one sees it? This DE{CODE} session delves into how AI affects SEO, including emerging challenges like AI repurposing your content without proper citation and throttling traffic back to your site.&nbsp; Panelists explore strategies for optimizing content for AI-driven synopsis results that feature your brand, ensure<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":318,"featured_media":156298,"template":"","resource-topic":[1478],"resource-role":[895,896,903,1296],"resource-type":[916,900],"class_list":["post-156280","resource","type-resource","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO and AI: Did AI just eat my search traffic?<\/title>\n<meta name=\"description\" content=\"In this DE{CODE} session, learn how to take your traffic back from AI-driven search results!\" \/>\n<meta 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