{"id":78613,"date":"2019-03-29T15:21:51","date_gmt":"2019-03-29T20:21:51","guid":{"rendered":"https:\/\/wpengine.com\/?post_type=resource&#038;p=78613"},"modified":"2021-05-19T13:53:48","modified_gmt":"2021-05-19T18:53:48","slug":"on-demand-webinar-using-behavioral-intelligence-to-improve-website-performance","status":"publish","type":"resource","link":"https:\/\/wpengine.com\/case-studies\/resources\/on-demand-webinar-using-behavioral-intelligence-to-improve-website-performance\/","title":{"rendered":"Using Behavioral Intelligence to Improve Website Performance"},"content":{"rendered":"<p><strong>Using Behavioral Intelligence to Improve Website Performance<\/strong><\/p>\n<p>Behavioral intelligence can help you go beyond surface-level data. By learning how to detect and interpret digital body language, you can get a more complete picture of what people are doing on your website, and can more fully direct users to the right content, provide more engaging experiences, and optimize conversions.<\/p>\n<p>Hear from digital agency owner and expert Tom Shapiro, as he tells stories about how behavioral intelligence has helped some of his clients &#8212; and even his own agency &#8212; improve performance and win even more online!<\/p>\n<p><strong>Duration:<\/strong>&nbsp;52 minutes (includes Q&amp;A)<\/p>\n<p><strong>Tools<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/mouseflow.com\/\" rel=\" noopener\">Mouseflow<\/a><\/li>\n<li><a href=\"https:\/\/www.hotjar.com\/\">Hotjar<\/a><\/li>\n<li><a href=\"https:\/\/www.decibelinsight.com\/\" rel=\" noopener\">Decibel<\/a><\/li>\n<li><a href=\"https:\/\/www.fullstory.com\/\">FullStory<\/a><\/li>\n<li><a href=\"https:\/\/www.clicktale.com\/\" rel=\" noopener\">Clicktale<\/a><\/li>\n<li><a href=\"https:\/\/www.crazyegg.com\/\" rel=\" noopener\">CrazyEgg<\/a><\/li>\n<\/ul>\n<p><strong>Resource Links<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/stratabeat.com\/\" rel=\" noopener\">Stratabeat<\/a><\/li>\n<li><a href=\"https:\/\/rethinkyourmarketing.com\/\" rel=\" noopener\">Rethink Your Marketing book website<\/a><\/li>\n<li><a href=\"http:\/\/stratabe.at\/rethink\">Rethink Your Marketing (on Amazon)<\/a><\/li>\n<li><a href=\"https:\/\/wpengine.com\/resources\/on-demand-webinar-proven-methods-increase-site-conversions\/\" rel=\" noopener\">On-Demand Webinar &#8211; 15 Proven Methods to Increase Your Site Conversions<\/a><\/li>\n<li><a href=\"https:\/\/www.innovationexcellence.com\/blog\/2019\/03\/14\/using-behavioral-intelligence-to-create-the-website-of-tomorrow\/\">Article &#8211; Using Behavioral Intelligence to Build the Website of Tomorrow<\/a><\/li>\n<li><a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2019\/03\/12\/why-behavioral-intelligence-is-the-new-black-for-marketers\/\" rel=\" noopener\">Article &#8211; Why Behavioral Intelligence is \u201cThe New Black\u201d for Marketers<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Using Behavioral Intelligence to Improve Website Performance Behavioral intelligence can help you go beyond surface-level data. By learning how to detect and interpret digital body language, you can get a more complete picture of what people are doing on your website, and can more fully direct users to the right content, provide more engaging experiences,<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":200,"featured_media":0,"template":"","resource-topic":[913,904],"resource-role":[895,906,897,903,899],"resource-type":[900],"class_list":["post-78613","resource","type-resource","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Using Behavioral Intelligence to Improve Website Performance | WP Engine<\/title>\n<meta name=\"description\" content=\"Digital agency owner, Tom Shapiro, tells stories about how behavioral intelligence has helped his clients and agency improve performance.\" \/>\n<meta name=\"robots\" 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