Leadership Team

Seth Halpern

Senior Vice President and General Manager, SMB

As Senior Vice President and General Manager, Seth leads WP Engine’s efforts for the Small & Medium-sized Business (SMB) customer segment. His teams are responsible for sales, customer success, growth strategy, and product marketing for SMB. Prior to this role, Seth was WP Engine's Vice President of North American Sales, where he was responsible for serving all of the company’s North American customers. Much of his technology career before joining WP Engine in 2018 was spent at Workday, where he held a variety of strategic roles over a seven-year span through the leading SaaS company’s hyper-growth phase. Through his almost 20 years in technology, he's held a number of sales leadership, operations, and marketing roles at market leaders such as SAP and Siebel Systems. Seth holds a Master of Business Administration from The Haas School of Business at UC-Berkeley and a Bachelor of Arts from University of Michigan.

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