New Theory is a creative web agency that pushes design and technology for a shared, frictionless future. We focus exclusively on websites, and specialize in creating and evolving websites to meet specific business objectives — helping companies when they are going in a new direction.
We offer an honest and pragmatic take on your business needs, proactive problem solving, and the expertise to create and execute a strategy for your website, your single largest marketing tool.
Featured portfolio items.

Oculus Eyecare
Located in the heart of Seattle's South Lake Union, Oculus Eyecare is a full-service optometrist and optician, dedicated to complete eye care.