In 2008, the stock market crashed and suddenly, America was in the midst of The Great Recession. Sure, it was a crazy time to launch a new business, but Alexis Krisay and Melissa DiGianfilippo shared a vision on how to do the agency thing different. Better. Both Melissa and Alexis had worked for large agencies in the past, so they knew instinctively that there was a way to make clients and employees happier.Today, Serendipit stands out from other agencies because we never take a cookie cutter approach to clients or their work. Of course, we've developed basic efficiencies and processes, but our mission is to view every client with a fresh perspective, and bring only best new ideas to the table.We maintain a razor sharp focus on KPIs and results. We're flexible so when something isn’t working as planned, we move, shift and change fast. We will not spend a dollar of our client’s money that we wouldn’t spend if we owned their company.