{"id":11006,"date":"2015-11-16T09:00:34","date_gmt":"2015-11-16T15:00:34","guid":{"rendered":"https:\/\/wpengine.com\/?p=11006"},"modified":"2015-11-18T09:13:34","modified_gmt":"2015-11-18T15:13:34","slug":"wp-engine-customer-spotlight-vinyl-district","status":"publish","type":"post","link":"https:\/\/wpengine.com\/resources\/wp-engine-customer-spotlight-vinyl-district\/","title":{"rendered":"Surviving Beatlemania: All You Need Is Love &#038; WP Engine"},"content":{"rendered":"<p>Imagine this: your company has the moment that any entrepreneur in the music business dreams of \u2013 Sir Paul McCartney tweets about your website to his more than 2 million followers. While this should be a day to celebrate, for The Vinyl District\u2019s Jon Meyers, it was the day when he finally screamed <em>HELP! I need somebody HELP!<\/em><\/p>\n<p>In December of 2012, <a style=\"text-decoration: none;\" href=\"http:\/\/www.thevinyldistrict.com\/\" target=\"_blank\">The Vinyl District<\/a> (an homage to the vinyl medium and a record store advocate and locator) got a major break. They were set to work with Paul McCartney to release his archive collections. On what should have been the most successful day for The Vinyl District, the site came crashing down.<\/p>\n<p>When Paul shared a link to The Vinyl District, the site experienced an incredible traffic spike and simply couldn\u2019t keep up. Instead of capitalizing on what should have been an incredible moment, Jon felt like \u201cyears of hard work were wasted.\u201d<\/p>\n<p>Jon knew this could not happen again. He needed a solution that provided tremendous customer experience while helping his site optimally scale. He was looking for consistency with an emphasis on customer service. WP Engine fit the bill to a T.<\/p>\n<p>Over the two years since The Vinyl District became a WP Engine customer, Jon has noticed a significant difference. With their previous hosting company, a traffic spike would lead to downtime. WP Engine, on the other hand, constantly works to ensure the site is running fast, is secure, and can scale during high-traffic events.<\/p>\n<p>Jon said that when The Vinyl District recently experienced a major traffic spike, WP Engine reached out proactively and was working to ensure the site would scale before Jon even noticed the increase in visits.<\/p>\n<p>Because of this positive experience, The Vinyl District is currently working with WP Engine to completely overhaul their site, set to launch in 2016.<\/p>\n<p>\u201cSo far, we have had a seamless migration of a site and experienced incredible customer service,\u201d said Jon. And who says you <em>can\u2019t buy me love<\/em>.<\/p>\n<p>Check out this <a href=\"http:\/\/www.examiner.com\/article\/web-publisher-thanks-paul-mccartney-for-business-lesson\" target=\"_blank\">recent article\u00a0about The Vinyl District<\/a> on <a href=\"http:\/\/www.examiner.com\/\" target=\"_blank\">Examiner.com<\/a>.<\/p>\n<p><em>Want to read more stories from WP Engine customers? Each weekday in November we\u2019ll unveil a new customer story as part of our <a style=\"text-decoration: none;\" href=\"https:\/\/wpengine.com\/blog\/category\/customer-spotlight\/\" target=\"_blank\">WP Engine Customer Spotlight<\/a> series.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Imagine this: your company has the moment that any entrepreneur in the music business dreams of \u2013 Sir Paul McCartney tweets about your website to his more than 2 million followers. While this should be a day to celebrate, for The Vinyl District\u2019s Jon Meyers, it was the day when he finally screamed HELP! I<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":70,"featured_media":11332,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[496],"tags":[495,366,497],"class_list":["post-11006","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-spotlight","tag-customerspotlight","tag-customer","tag-wpespotlight"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Surviving Beatlemania: All You Need Is Love &amp; WP Engine | WP Engine<\/title>\n<meta name=\"description\" content=\"WP Engine customer The Vinyl District got by with a little help from their friends at WP Engine after a Paul McCartney prompted a massive traffic spike.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Surviving Beatlemania: All You Need Is Love &amp; WP Engine | WP Engine\" \/>\n<meta property=\"og:description\" content=\"WP Engine customer The Vinyl District got by with a little help from their friends at WP Engine after a Paul McCartney prompted a massive traffic spike.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wpengine.com\/resources\/wp-engine-customer-spotlight-vinyl-district\/\" \/>\n<meta property=\"og:site_name\" content=\"WP Engine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wpengine\" \/>\n<meta property=\"article:published_time\" content=\"2015-11-16T15:00:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-11-18T15:13:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2015\/11\/FBVinyl.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Andrew Hickey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@andrewrhickey\" \/>\n<meta name=\"twitter:site\" content=\"@wpengine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrew Hickey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wpengine.com\/resources\/wp-engine-customer-spotlight-vinyl-district\/\",\"url\":\"https:\/\/wpengine.com\/resources\/wp-engine-customer-spotlight-vinyl-district\/\",\"name\":\"Surviving Beatlemania: All You Need Is Love & WP Engine | WP Engine\",\"isPartOf\":{\"@id\":\"https:\/\/wpengine.com\/resources\/#website\"},\"datePublished\":\"2015-11-16T15:00:34+00:00\",\"dateModified\":\"2015-11-18T15:13:34+00:00\",\"author\":{\"@id\":\"https:\/\/wpengine.com\/resources\/#\/schema\/person\/a007ca0a28c00aa34f0a4ab8a925d284\"},\"description\":\"WP Engine customer The Vinyl District got by with a little help from their friends at WP Engine after a Paul McCartney prompted a massive traffic spike.\",\"breadcrumb\":{\"@id\":\"https:\/\/wpengine.com\/resources\/wp-engine-customer-spotlight-vinyl-district\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wpengine.com\/resources\/wp-engine-customer-spotlight-vinyl-district\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wpengine.com\/resources\/wp-engine-customer-spotlight-vinyl-district\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/wpengine.com\/resources\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Surviving Beatlemania: All You Need Is Love &#038; 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