{"id":21469,"date":"2016-11-30T09:12:33","date_gmt":"2016-11-30T15:12:33","guid":{"rendered":"https:\/\/wpengine.com\/?p=21469"},"modified":"2025-05-12T17:17:22","modified_gmt":"2025-05-12T22:17:22","slug":"what-is-web-week","status":"publish","type":"post","link":"https:\/\/wpengine.com\/resources\/what-is-web-week\/","title":{"rendered":"Introducing Web Week 2016"},"content":{"rendered":"<p>To help prepare your website and business for 2017, we&#8217;ve created <strong>Web Week<\/strong>, a week-long tradition occurring\u00a0from December 26 to New Year\u2019s Eve.<\/p>\n<p>During Web Week we\u2019re encouraging brands and agencies to take advantage of this low traffic time of year to invest in and migrate to a new hosting provider, launch changes to your site, or simply use the time to do all the creative things you want to do but can\u2019t when times are hectic.<\/p>\n<p>Over the course of the next few weeks, we\u2019ll also be bringing content to you to help spark ideas and resolutions for a bigger, faster, better site in 2017.<\/p>\n<p>To help you prep for Web Week, here are some end of year projects you might consider&#8230;<\/p>\n<p><a href=\"https:\/\/wpengine.com\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-21490 size-full\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions.jpg\" alt=\"Introducing Web Week 2016 - Web Week Resolutions\" width=\"1500\" height=\"1000\" srcset=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions.jpg 1500w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions-300x200.jpg 300w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions-768x512.jpg 768w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions-1024x683.jpg 1024w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions-216x144.jpg 216w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/web-week-2016-resolutions-851x567.jpg 851w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/a><\/p>\n<h3>1. Upgrade your hosting environment<\/h3>\n<p>Whether you\u2019re moving from a cheap host to a managed provider like WP Engine or if you\u2019re a WP Engine customer looking for a dedicated server or multi-zone server environment, the low traffic of Web Week is the perfect time to make a move.<\/p>\n<p>For those on other hosts, the benefits of WP Engine&#8217;s managed hosting platform for WordPress are endless.<\/p>\n<p><a href=\"https:\/\/wpengine.com\/enterprise\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-21497 size-full\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2016\/11\/enterprise-wordpress-hosting.png\" alt=\"enterprise-wordpress-hosting\" width=\"950\" height=\"458\" srcset=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/enterprise-wordpress-hosting.png 950w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/enterprise-wordpress-hosting-300x145.png 300w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/enterprise-wordpress-hosting-768x370.png 768w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/enterprise-wordpress-hosting-299x144.png 299w\" sizes=\"auto, (max-width: 950px) 100vw, 950px\" \/><\/a><\/p>\n<p>WP Engine\u2019s performance platform includes an array of WordPress optimization technology to <a href=\"https:\/\/wpengine.com\/blog\/15-ways-harden-wordpress-security\/\" target=\"_blank\" rel=\"noopener noreferrer\">harden your site\u2019s security<\/a>, improve uptime, <a href=\"https:\/\/wpengine.com\/evercache\/\">deliver content blazingly fast<\/a>, and meet users\u2019 <a href=\"https:\/\/wpengine.com\/resources\/improve-wordpress-site-speed\/\" target=\"_blank\" rel=\"noopener noreferrer\">site speed expectations<\/a>.<\/p>\n<p>We also save you time by tackling important site maintenance tasks, enabling you to focus your time on improving your business. On top of that, investing in one of the <a href=\"https:\/\/wpengine.com\/blog\/wp-engine-best-customer-experience-world\/\" target=\"_blank\" rel=\"noopener noreferrer\">best in the world<\/a> dedicated support teams will give you peace of mind when you need immediate assistance with your site.<\/p>\n<p>If you are WP Engine customer, get your website ready for growth in 2017 with a dedicated or clustered server environment or one of our new multi-zone environments offering ultimate redundancy for your site spread across multiple data centers.<\/p>\n<h3>2. Launch end of the year website changes<\/h3>\n<p><a href=\"https:\/\/wpengine.com\/wp-content\/uploads\/2016\/11\/launch-website-changes.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-21495 aligncenter\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2016\/11\/launch-website-changes.jpg\" alt=\"launch-website-changes\" width=\"790\" height=\"411\" srcset=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/launch-website-changes.jpg 790w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/launch-website-changes-300x156.jpg 300w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/launch-website-changes-768x400.jpg 768w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2016\/11\/launch-website-changes-277x144.jpg 277w\" sizes=\"auto, (max-width: 790px) 100vw, 790px\" \/><\/a><\/p>\n<p>Are you using the end of the year to make big changes to your site or your clients\u2019 sites? Web Week is a great time to release the changes you\u2019re making through November in December. Your company or your clients\u2019 companies can start the new year out with all the amazing innovation you\u2019ve been building to round out the year.<\/p>\n<h3>3. Optimize Your Workflow<\/h3>\n<p>Web Week isn\u2019t just a slow time for web traffic, but also for requests from marketing, sales, or any of the other groups who are constantly bugging you. Use this time to plan which systems you use and how you use them. Investing a little time during Web Week to make your processes more efficient is a great way to use this time to save you tons of time during 2017.<\/p>\n<p>Check out all of WP Engine\u2019s dev tools to see what workflow optimizations you can take care of to make your business more efficient in the coming year.<\/p>\n<h3>4. Get Creative<\/h3>\n<p>In addition to taking advantage of the slow time of year to optimize your workflow, Web Week is also a great time of year to do all the creative ideas you\u2019ve been putting off to serve your business or your customer\u2019s business.<\/p>\n<p>How are you going to address AMP? What cool features could you add to your site or your clients\u2019 sites? Web week is one of the best times to dust off your crazy ideas and make them a reality!<\/p>\n<h3>5. Prepare for Chill Week<\/h3>\n<p>Launching during off hours is a necessary part of being a web developer. Launching a new site or moving to a new host during working hours can cause disruption if things go wrong. This is why Web Week is such a great time to make changes.<\/p>\n<p>Of course, working while everyone else is off can be a bummer. Just like you might roll in late or take the day off after a launch the night before, make sure you take advantage of Chill Week \u2014 the first week of the year. Take some time to rest up for 2017 while your co-workers are scrambling to plan for 2017 and load up your backlog with new ideas.<\/p>\n<h3>Stay Up To Date With Web Week<\/h3>\n<p>Stay tuned and subscribe to our blog for upcoming <strong>#webweek<\/strong> advice on how to improve your site for a better, faster, safer site in 2017. In celebration of web week, we&#8217;ve also got a deal going on. From December 1 to December 31, get 25% off your first payment with the coupon code &#8220;<strong>webweek25<\/strong>&#8220;.<\/p>\n<p><em>Restrictions<\/em>: Offer valid for new customers purchasing any Personal, Professional, or Business plan. Not valid for existing customers, upgrades, or any other product purchase.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To help prepare your website and business for 2017, we&#8217;ve created Web Week, a week-long tradition occurring\u00a0from December 26 to New Year\u2019s Eve. During Web Week we\u2019re encouraging brands and agencies to take advantage of this low traffic time of year to invest in and migrate to a new hosting provider, launch changes to your<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":1,"featured_media":21631,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[372,5],"tags":[533],"class_list":["post-21469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcement","category-development","tag-web-week"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Web Week 2016: Prepare Your Business For The New Year<\/title>\n<meta name=\"description\" content=\"Introducing Web Week, a week-long event encouraging site changes. 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