{"id":33385,"date":"2017-12-12T16:51:18","date_gmt":"2017-12-12T22:51:18","guid":{"rendered":"https:\/\/wpengine.com\/?p=33385"},"modified":"2017-12-13T12:18:53","modified_gmt":"2017-12-13T18:18:53","slug":"get-ready-web-week-2017","status":"publish","type":"post","link":"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/","title":{"rendered":"Get Ready For Web Week 2017"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Are you ready for business in 2018? The holidays are often accompanied by low traffic and inactivity; what better time to make changes, take risks and improve your strategy for 2018? To help you do that, we are offering <\/span><b>Web Week<\/b><span style=\"font-weight: 400;\"> for the second year in a row. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">During Web Week we\u2019re encouraging brands and agencies to take advantage of this low traffic time of year to create more personalized, immediate and remarkable digital experiences. This is the perfect time to launch changes to your site, or simply use the time to do all the creative things you want to do but can\u2019t when times are hectic. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">To help you facilitate the best digital experiences for your customer\u2019s in 2018, we\u2019ll be offering digital ideas, resolutions, and opportunities over the next couple weeks. These offers will help you create a better, more effective site for 2018. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before we kick off Web Week, here are some project and ideas you might consider for 2018\u2026<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-33389\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2017\/12\/web-week-resolutions-.jpg\" alt=\"web week\" width=\"1504\" height=\"1002\" srcset=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/web-week-resolutions-.jpg 1504w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/web-week-resolutions--300x200.jpg 300w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/web-week-resolutions--768x512.jpg 768w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/web-week-resolutions--1024x682.jpg 1024w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/web-week-resolutions--1500x999.jpg 1500w\" sizes=\"auto, (max-width: 1504px) 100vw, 1504px\" \/><\/p>\n<h3><b>Build and Launch A New Digital Experience<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re considering a new CMS, fed up with your current platform, need to switch from a shared to a dedicated server, or simply want to add new tools and features to your current environment, there\u2019s no better time than now to make a move and get the ball rolling. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re currently using a different platform to power your website, WP Engine\u2019s platform offers a plethora of benefits to improve your agility, maximize your performance, provide insightful intelligence, and incorporate top-notch integrations. Our platform will help you create scalable, secure, and revolutionary WordPress websites that are equipped for the ever-changing web.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-33386\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2017\/12\/DXP_Web-Week-.png\" alt=\"\" width=\"851\" height=\"567\" srcset=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/DXP_Web-Week-.png 851w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/DXP_Web-Week--300x200.png 300w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/DXP_Web-Week--768x512.png 768w\" sizes=\"auto, (max-width: 851px) 100vw, 851px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019ve been spending working hours maintaining and securing your WordPress site, investing in a WP Engine will help you free up time for more important, less tedious business tasks. Our award-winning, 24\/7 support team are experts in their field leaving you with peace of mind. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our infrastructure and flexibility will help you optimize your workflow, our best-in-class technology, and intense security protocol will ensure speed, scalability, and security, and our specialized intelligence tools will help give you real-time, actionable data.<\/span><\/p>\n<h3><b>Launch Neglected But Necessary Website Changes<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Is there an addition, modification, or change that you know your website needs but there\u2019s never a right time during the hectic year? The end of the year is a great time to officially make those changes. <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-33396\" src=\"https:\/\/wpengine.com\/wp-content\/uploads\/2017\/12\/launch-santa.jpg\" alt=\"\" width=\"460\" height=\"510\" srcset=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/launch-santa.jpg 6248w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/launch-santa-271x300.jpg 271w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/launch-santa-768x852.jpg 768w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/launch-santa-923x1024.jpg 923w, https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/launch-santa-1500x1663.jpg 1500w\" sizes=\"auto, (max-width: 460px) 100vw, 460px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Web Week is a great time to release the changes you\u2019re making through November in December. Your Company or your clients\u2019 companies can start the new year out with all the amazing innovation you\u2019ve been building to round out the year.<\/span><\/p>\n<h3><b>Optimize Your Workflow <\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Along with slow web traffic, requests from marketing, sales, or any of the other groups who constantly have demands will have decelerated as well. Use this time to rethink the process as a whole. What tools are you using? Are they working? Where do the inefficiencies in workflow and communication lie? <\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are always ways to rethink your current workflow and make things more efficient. You\u2019ll go into 2018 with time detracted from inefficient tasks and transferred to more meaningful business and workflow endeavors. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">WP Engine\u2019s development tools allow for strategic and convenient agility. Our tools allow maximized productivity to help you get things done quicker and with fewer pain points. <\/span><\/p>\n<h3><b>Get Creative <\/b><\/h3>\n<p><span style=\"font-weight: 400;\">In addition to taking advantage of the slow time of year to optimize your workflow, Web Week is also a great time of year to do all the creative ideas you\u2019ve been putting off to serve your business or your customer\u2019s business. Web week is a low-risk time allowing you to have fun and explore new possibilities. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Is it time to consider progressive web apps? Maybe you\u2019d like to experiment with headless? Web week is the perfect time to make these distant ideas a reality! <\/span><\/p>\n<h3><b>Prepare for Chill Week<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Launching during off hours is a necessary part of being a web developer. Launching a new site or moving to a new host during working hours can cause disruption if things go wrong. Therefore, Web Week is the perfect time to make these changes. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, working while everyone vacations can be disheartening. Similar to the way you might arrive late after a late-night launch or take the day off after the completion of a big project, make sure you capitalize on Chill Week &#8211; the first week of the year. \u00a0Take some time to rest up for 2018 while your co-workers are scrambling to plan for 2018 and load up your backlog with new ideas.<\/span><\/p>\n<h3><b><i>Stay up to date with Web Week<\/i><\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Stay tuned and subscribe to our blog for upcoming <\/span><b>#webweek<\/b><span style=\"font-weight: 400;\"> advice on how to improve your site for a better, faster, safer site in 2018. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you ready for business in 2018? The holidays are often accompanied by low traffic and inactivity; what better time to make changes, take risks and improve your strategy for 2018? To help you do that, we are offering Web Week for the second year in a row. During Web Week we\u2019re encouraging brands and<span class=\"tile__ellipses\">&hellip;<\/span><span class=\"tile__ellipses--animated\"><\/span><\/p>\n","protected":false},"author":173,"featured_media":33429,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[372],"tags":[533],"class_list":["post-33385","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcement","tag-web-week"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Get Ready For Web Week 2017 I WP Engine Blog<\/title>\n<meta name=\"description\" content=\"Web Week is the perfect time to take advantage of this low traffic time of year to create more personalized, immediate and remarkable digital experiences.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Get Ready For Web Week 2017 I WP Engine Blog\" \/>\n<meta property=\"og:description\" content=\"Web Week is the perfect time to take advantage of this low traffic time of year to create more personalized, immediate and remarkable digital experiences.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/\" \/>\n<meta property=\"og:site_name\" content=\"WP Engine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wpengine\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-12T22:51:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-12-13T18:18:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/WPE-Web-Week-Hero-image-.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"428\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alyssa Cuda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@wpengine\" \/>\n<meta name=\"twitter:site\" content=\"@wpengine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alyssa Cuda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/\",\"url\":\"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/\",\"name\":\"Get Ready For Web Week 2017 I WP Engine Blog\",\"isPartOf\":{\"@id\":\"https:\/\/wpengine.com\/resources\/#website\"},\"datePublished\":\"2017-12-12T22:51:18+00:00\",\"dateModified\":\"2017-12-13T18:18:53+00:00\",\"author\":{\"@id\":\"https:\/\/wpengine.com\/resources\/#\/schema\/person\/2e7ae57f60120ddae3dc029b03cfa81a\"},\"description\":\"Web Week is the perfect time to take advantage of this low traffic time of year to create more personalized, immediate and remarkable digital experiences.\",\"breadcrumb\":{\"@id\":\"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/wpengine.com\/resources\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Get Ready For Web Week 2017\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/wpengine.com\/resources\/#website\",\"url\":\"https:\/\/wpengine.com\/resources\/\",\"name\":\"WP Engine\",\"description\":\"Managed Hosting for WordPress\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/wpengine.com\/resources\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/wpengine.com\/resources\/#\/schema\/person\/2e7ae57f60120ddae3dc029b03cfa81a\",\"name\":\"Alyssa Cuda\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/wpengine.com\/resources\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9031010d4260959c1fffb0b199ffa33db42a2b53baa3bf9927a289237e907252?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9031010d4260959c1fffb0b199ffa33db42a2b53baa3bf9927a289237e907252?s=96&d=mm&r=g\",\"caption\":\"Alyssa Cuda\"},\"description\":\"Alyssa is a Content Specialist at WP Engine. If she\u2019s not searching for a swimming hole to escape the heat in, you can usually find her baking something caloric or reading.\u2002\u2002\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Get Ready For Web Week 2017 I WP Engine Blog","description":"Web Week is the perfect time to take advantage of this low traffic time of year to create more personalized, immediate and remarkable digital experiences.","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Get Ready For Web Week 2017 I WP Engine Blog","og_description":"Web Week is the perfect time to take advantage of this low traffic time of year to create more personalized, immediate and remarkable digital experiences.","og_url":"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/","og_site_name":"WP Engine","article_publisher":"https:\/\/www.facebook.com\/wpengine","article_published_time":"2017-12-12T22:51:18+00:00","article_modified_time":"2017-12-13T18:18:53+00:00","og_image":[{"width":1024,"height":428,"url":"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/12\/WPE-Web-Week-Hero-image-.png","type":"image\/png"}],"author":"Alyssa Cuda","twitter_card":"summary_large_image","twitter_creator":"@wpengine","twitter_site":"@wpengine","twitter_misc":{"Written by":"Alyssa Cuda","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/","url":"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/","name":"Get Ready For Web Week 2017 I WP Engine Blog","isPartOf":{"@id":"https:\/\/wpengine.com\/resources\/#website"},"datePublished":"2017-12-12T22:51:18+00:00","dateModified":"2017-12-13T18:18:53+00:00","author":{"@id":"https:\/\/wpengine.com\/resources\/#\/schema\/person\/2e7ae57f60120ddae3dc029b03cfa81a"},"description":"Web Week is the perfect time to take advantage of this low traffic time of year to create more personalized, immediate and remarkable digital experiences.","breadcrumb":{"@id":"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/wpengine.com\/resources\/get-ready-web-week-2017\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wpengine.com\/resources\/"},{"@type":"ListItem","position":2,"name":"Get Ready For Web Week 2017"}]},{"@type":"WebSite","@id":"https:\/\/wpengine.com\/resources\/#website","url":"https:\/\/wpengine.com\/resources\/","name":"WP Engine","description":"Managed Hosting for WordPress","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wpengine.com\/resources\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/wpengine.com\/resources\/#\/schema\/person\/2e7ae57f60120ddae3dc029b03cfa81a","name":"Alyssa Cuda","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wpengine.com\/resources\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/9031010d4260959c1fffb0b199ffa33db42a2b53baa3bf9927a289237e907252?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9031010d4260959c1fffb0b199ffa33db42a2b53baa3bf9927a289237e907252?s=96&d=mm&r=g","caption":"Alyssa Cuda"},"description":"Alyssa is a Content Specialist at WP Engine. If she\u2019s not searching for a swimming hole to escape the heat in, you can usually find her baking something caloric or reading.\u2002\u2002"}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/posts\/33385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/users\/173"}],"replies":[{"embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/comments?post=33385"}],"version-history":[{"count":0,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/posts\/33385\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/media\/33429"}],"wp:attachment":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/media?parent=33385"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/categories?post=33385"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/tags?post=33385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}