{"id":34543,"date":"2018-01-16T08:30:31","date_gmt":"2018-01-16T14:30:31","guid":{"rendered":"https:\/\/wpengine.com\/?p=34543"},"modified":"2025-05-12T14:27:19","modified_gmt":"2025-05-12T19:27:19","slug":"introducing-the-new-wpengine-com","status":"publish","type":"post","link":"https:\/\/wpengine.com\/resources\/introducing-the-new-wpengine-com\/","title":{"rendered":"Introducing The New wpengine.com"},"content":{"rendered":"

Hello – I\u2019m David Fossas, Director of Brand for WP Engine. If you\u2019re a returning user, you may have noticed that our website has looked a bit different in the last month. Well, today we\u2019re excited to formally announce that we have launched our new corporate website: wpengine.com. In this blog post, I\u2019ll give a little behind the scenes look at why we decided to create a new website.<\/span><\/p>\n

Building On Our Roots<\/h2>\n

WP Engine is seven years old. We began as a WordPress hosting company with the insight that WordPress users needed help improving the speed, scalability, and security of their websites, as well as expert service, to guide them through their most challenging WordPress questions. Over time, this same insight helped us evolve into managed hosting for WordPress, taking more and more back-end \u201cjobs\u201d off our customers\u2019 hands so that they could focus on creating their WordPress sites and growing their businesses. <\/span><\/p>\n

But, the technology, marketing, and business landscape have evolved drastically in the seven years since WP Engine was founded. Audiences\u2019 expectations from brands and the websites and apps that those brands deliver has evolved. Consequently, what marketers do to engage customers must change with digital experiences that are personalized, predictive, blazing fast, available everywhere and memorable. <\/span><\/p>\n

This places enormous pressure on marketers and developers to design, build and launch new experiences continuously – enhancing the value of products through innovative customer experiences, personalizing offerings or content and expanding on the breadth of the customer relationship through additional touchpoints. The agility to do these things quickly and seamlessly is fundamental. Indeed, we believe that, in today\u2019s environment, if a brand wants to win a share of wallet, they must first win a share of experience.<\/span><\/p>\n

Building The Product Demo For WordPress and WP Engine<\/h2>\n

Thus, with our new website, we set out to build the showcase for what\u2019s possible with WordPress and on the WP Engine platform. Indeed, we think of wpengine.com as the product demo for our platform. From UX to our component-based design system to the technology underlying our site, we aimed to show both the ART + SCIENCE of WordPress and WP Engine and to create a guide for how to build breakthrough digital experiences on WordPress.<\/span><\/p>\n

One of our core values at WP Engine is \u201cAspire to lead. Committed to giving back.\u201d With that in mind, we aspire to lead in honoring and expanding the WordPress community. While 29% of websites are already built with WordPress, most companies and users are just scratching the surface of its latest capabilities. We aim to showcase the remarkable work that the WordPress community has done in building the dominant CMS platform in the market. <\/span><\/p>\n

Looking Forward<\/h2>\n

To that end, we\u2019re just getting started. In a way, we see our website as a product and this release as just version 1.0. In the coming weeks and months, we\u2019ll be announcing new features that enhance our vision of ART + SCIENCE on WordPress and WP Engine, so that wpengine.com can truly be the product demo for the remarkable digital experiences you can build with WordPress on the WP Engine platform. <\/span><\/p>\n

Want to learn more about how we approached the project? Visit <\/span>our WP Engine case studies<\/a><\/span>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Hello – I\u2019m David Fossas, Director of Brand for WP Engine. If you\u2019re a returning user, you may have noticed that our website has looked a bit different in the last month. Well, today we\u2019re excited to formally announce that we have launched our new corporate website: wpengine.com. In this blog post, I\u2019ll give a…<\/span><\/span><\/p>\n","protected":false},"author":185,"featured_media":34560,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[372,10],"tags":[],"class_list":["post-34543","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcement","category-enterprise-wordpress"],"yoast_head":"\nIntroducing The New wpengine.com<\/title>\n<meta name=\"description\" content=\"Our website represents a product demo for the remarkable digital experiences you can build with WordPress on the WP Engine platform.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Introducing The New wpengine.com\" \/>\n<meta property=\"og:description\" content=\"Our website represents a 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