LittleBabyBum.com<\/a>\u00a0is a hub for showcasing the video brand and selling related products. However, in its initial stages the site\u00a0became victim to instability and DDos attacks.<\/p>\n\u201cWe are not in the business of managing computers, our business is content creation,\u201d said Derek Holder, owner at El Bebe Productions.<\/p>\n
Now on WP Engine, Little Baby Bum no longer struggles with the ins and outs of server management. Find out how WP Engine helped Little Baby Bum go\u00a0from a shaky site to rock solid performance.<\/p>\n","protected":false},"excerpt":{"rendered":"
WP Engine Delivers Improved Site Stability And Response Times For Little Baby Bum When your YouTube channel has billions of views, its coinciding website\u00a0needs to be extremely stable. This was especially the case for Little Baby Bum, a video brand by El Bebe Productions Ltd., which has produced the No.1 most viewed non-music YouTube video…<\/span><\/span><\/p>\n","protected":false},"author":84,"featured_media":15641,"template":"","resource-topic":[912,909,915,901],"resource-role":[906,903,899],"resource-type":[914],"class_list":["post-23545","resource","type-resource","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nCase Study: Site Performance Soars for YouTube Channel with 7.3 Billion Views<\/title>\n<meta name=\"description\" content=\"Learn how Little Baby Bum went from having an unstable website to 100% uptime, improved page speed and rock solid performance with WP Engine.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study: Site Performance Soars for YouTube Channel with 7.3 Billion Views\" \/>\n<meta property=\"og:description\" content=\"Learn how Little Baby Bum went from having an unstable website to 100% uptime, improved page speed and rock solid performance with WP Engine.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/\" \/>\n<meta property=\"og:site_name\" content=\"WP Engine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wpengine\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2024\/05\/WPE-IMG-Thumbnail-1200x630-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@wpengine\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/\",\"url\":\"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/\",\"name\":\"Case Study: Site Performance Soars for YouTube Channel with 7.3 Billion Views\",\"isPartOf\":{\"@id\":\"https:\/\/wpengine.com\/resources\/#website\"},\"datePublished\":\"2016-06-22T21:51:43+00:00\",\"dateModified\":\"2016-06-22T21:51:43+00:00\",\"description\":\"Learn how Little Baby Bum went from having an unstable website to 100% uptime, improved page speed and rock solid performance with WP Engine.\",\"breadcrumb\":{\"@id\":\"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/wpengine.com\/resources\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Resources\",\"item\":\"https:\/\/wpengine.com\/resources\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Site Performance Soars For YouTube Channel With 7.3 Billion Views\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/wpengine.com\/resources\/#website\",\"url\":\"https:\/\/wpengine.com\/resources\/\",\"name\":\"WP Engine\",\"description\":\"Managed Hosting for WordPress\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/wpengine.com\/resources\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/wpengine.com\/resources\/#\/schema\/person\/240b2bea5847774daf36c91ad65a72c6\",\"name\":\"Ryan Hoover\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/wpengine.com\/resources\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9b693924caa2902551ec92170697c2e1ac09715b7f0d3e12eb29f0ff44664268?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9b693924caa2902551ec92170697c2e1ac09715b7f0d3e12eb29f0ff44664268?s=96&d=mm&r=g\",\"caption\":\"Ryan Hoover\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Case Study: Site Performance Soars for YouTube Channel with 7.3 Billion Views","description":"Learn how Little Baby Bum went from having an unstable website to 100% uptime, improved page speed and rock solid performance with WP Engine.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/","og_locale":"en_US","og_type":"article","og_title":"Case Study: Site Performance Soars for YouTube Channel with 7.3 Billion Views","og_description":"Learn how Little Baby Bum went from having an unstable website to 100% uptime, improved page speed and rock solid performance with WP Engine.","og_url":"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/","og_site_name":"WP Engine","article_publisher":"https:\/\/www.facebook.com\/wpengine","og_image":[{"width":1200,"height":630,"url":"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2024\/05\/WPE-IMG-Thumbnail-1200x630-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@wpengine","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/","url":"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/","name":"Case Study: Site Performance Soars for YouTube Channel with 7.3 Billion Views","isPartOf":{"@id":"https:\/\/wpengine.com\/resources\/#website"},"datePublished":"2016-06-22T21:51:43+00:00","dateModified":"2016-06-22T21:51:43+00:00","description":"Learn how Little Baby Bum went from having an unstable website to 100% uptime, improved page speed and rock solid performance with WP Engine.","breadcrumb":{"@id":"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/wpengine.com\/resources\/site-performance-soars-youtube-channel-7-3-billion-views\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wpengine.com\/resources\/"},{"@type":"ListItem","position":2,"name":"Resources","item":"https:\/\/wpengine.com\/resources\/"},{"@type":"ListItem","position":3,"name":"Site Performance Soars For YouTube Channel With 7.3 Billion Views"}]},{"@type":"WebSite","@id":"https:\/\/wpengine.com\/resources\/#website","url":"https:\/\/wpengine.com\/resources\/","name":"WP Engine","description":"Managed Hosting for WordPress","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wpengine.com\/resources\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/wpengine.com\/resources\/#\/schema\/person\/240b2bea5847774daf36c91ad65a72c6","name":"Ryan Hoover","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wpengine.com\/resources\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/9b693924caa2902551ec92170697c2e1ac09715b7f0d3e12eb29f0ff44664268?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9b693924caa2902551ec92170697c2e1ac09715b7f0d3e12eb29f0ff44664268?s=96&d=mm&r=g","caption":"Ryan Hoover"}}]}},"acf":[],"grid_image_url":"https:\/\/wpengine.com\/resources\/wp-content\/uploads\/2017\/02\/Grid-Image-SiteSoarsYouTube.png","media-type":{"term_id":914,"name":"Case Study","slug":"case-study"},"role":"<strong>Roles:<\/strong> Entrepreneur, Marketer, Site Owner","topic":"<strong>Topics:<\/strong> Performance, Security, Uptime, WordPress","_links":{"self":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/resource\/23545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/types\/resource"}],"author":[{"embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/users\/84"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/media?parent=23545"}],"wp:term":[{"taxonomy":"resource-topic","embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/resource-topic?post=23545"},{"taxonomy":"resource-role","embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/resource-role?post=23545"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/wpengine.com\/resources\/wp-json\/wp\/v2\/resource-type?post=23545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}