White Paper: Everything You Need To Know About Semantic SEO

The current approach to SEO is changing. As Google and other search engines implement AI-based technologies such as Natural Language Processing, context—not keywords alone—will play an increasingly important role in the way search engine results appear. This shift has led to the advent of something called Semantic SEO, a method of adding more meaning to the words used in content. While this technique is poised to become the standard within the SEO industry, it’s still a new frontier for many digital marketers.

This white paper, authored by members of the team at WordLift, will help you get up to speed on Semantic SEO and will assist with implementing some of the tools needed to add data to your content so it can be quickly read and understood by search engines.

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