10 Site Optimizations to Prepare for the Holidays
Now’s the time to start preparing your site for holiday traffic.
If you thought “now” was too soon, studies show the eCommerce holiday season is starting earlier than ever. Savvy online store owners know this and usually finalize their store preparations by the end of October.
Waiting until the last minute to make changes to your site is risky, especially if you experience a surge in traffic or another unexpected issue that results in downtime as opposed to higher sales when the holiday season is peaking. But failure to optimize at all can also leave you feeling left out as holiday sales rack up and headlines about another “record-breaking eCommerce season” roll in, without much impact on your bottom line.
Don’t know where to start? No problem. Use this ebook to prep your online store for holiday sales success!