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STRATEGIC PARTNER

Filter Agency

WP Engine's EMEA Agency Partner of the Year 2024.

Filter is a leading digital agency providing next-generation web platforms on WordPress with a strong focus on performance and personalisation.

We deliver strategy, design, development, performance and support services to organisations across several industries including hospitality, finance and care that need a rock-solid, customisable and scalable platform that can grow with them.

We also created PersonalizeWP for WordPress, which allows you to tailor your content, optimise your conversion paths, and deliver personalised content. Using automated lead scoring, segmentation tools and user behaviours, you can build reliable comprehensive visitor profiles and track user journeys, all from your WordPress website.

Filter has been remote-first since inception, and as we’ve grown, we’ve benefitted from our ability to hire people from around the world, rather than close to our office. This way of working strongly benefits both our clients, who get to work with the best of the best, and our staff themselves, who maintain a better work/life by working from home.

We also make valuable contributions to WordPress community initiatives by getting involved in key events like WordCamp Europe, participating in Five for the Future, and by producing insightful resources with our partners about WordPress for our clients.

We are always open to meeting new connections, so if you have a digital challenge you need solving, please do get in touch.

Application Development, eCommerce, Conversion Rate Optimization (CRO), Migration Support, Creative & Branding, Headless, Data Analytics, Search Engine Optimization (SEO), Web Design & Development, Website Maintenance
$50,000–$100,000
London, London, United Kingdom

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Featured portfolio items

Transforming Content Management: Tomorrow’s Guides Embraces Decoupled Tech

Tomorrow’s Guides sought to optimise content management and user experience by utilising decoupled tech and WordPress Multisite, the Filter team revolutionised their approach, empowered their content team and elevated their digital presence.

Tomorrow’s Guides stand as a prominent publishing powerhouse in the UK, boasting three thriving branded websites: Carehome.co.uk, Homecare.co.uk and Daynurseries.co.uk.

Navigating a dual audience, Tomorrow’s Guides cater to both care providers seeking listings and promotional insights and compassionate care seekers meticulously browsing through their directories to fulfil their specific needs.

These individual brands are characterised by a universal style with a colour-coded system but they each cater to a segment of their audience.

Amidst their remarkable success, Tomorrow’s Guides encountered a unique challenge when their content and marketing teams sought to elevate the quality of their content pages and harness the power of inbound marketing strategies.

Read the full client story at our website.

Future-Proof Solutions: Replatforming The Inside Out Community

The Inside Out Community is a thriving digital platform that fosters connections and growth among in-house creative leaders.

The community welcomes creatives from range of industries and offers curated resources, development opportunities, networking and much more. Its impressive membership includes well known organisations such as Gousto, Waitrose, UNICEF, Deliveroo and many others.

As the community’s audience and overall impact has been rapidly expanding in recent years, it was clear to our team that they needed a dynamic solution to sustain their accelerated growth.

The Inside Out Community’s existing website had initially been built with Elementor, a widely-used WordPress page builder known for its design flexibility. However, while Elementor offered the freedom to create visually appealing webpages, it eventually posed several challenges. These challenges primarily concerned the website’s performance, its long-term sustainability and the ability to facilitate seamless collaborations among multiple contributors.

Read the full case study at the clients section of our website.

Migrating To WordPress: New Website Launch For Homeprotect

Homeprotect approached Filter with a specific project: to revamp and migrate their current website from Joomla to WordPress.

Homeprotect are a specialised home insurance provider with a commitment to providing excellent customer service and a seamless digital experience.

In a pivotal move towards improving their online presence and supporting ambitious growth targets, the company sought the expertise of Filter in late 2022.

Tasked with the mission of redesigning and replatforming their website from Joomla to WordPress, we took on the challenge to elevate Homeprotect‘s brand experience to align with their recent rebrand and marketing campaigns.

Homeprotect faced a multitude of challenges that demanded swift and strategic solutions, prompting them to consider migrating their existing website from its current Content Management System (Joomla) to WordPress.

Their current website proved to be cumbersome for the internal development team, diverting valuable resources away from their focus on customer service. A more streamlined approach was imperative.

Read the full client story at our website.

Delivering Accessible Websites for SO/ Hotels

As one of the fastest growing hospitality brands in the world, Ennismore needs to showcase its award-winning hotels with high-quality digital marketing experiences, and Filter was uniquely positioned to help achieve this.

Ennismore sites are hosted on the WordPress VIP platform, which provides a secure and scalable web experience, allowing comfort that the underlying infrastructure is geared to delivering their sites to the widest possible audience.

However, they needed specific help to deliver in multiple languages, whilst ensuring that the approach to design and content was consistent, making it accessible to all.

As a global provider, Ennismore is committed to providing inclusive experiences to customers and is aware of its duties from a regulatory perspective to ensure that visitors can access their content regardless of disability.

This includes guidelines such as WCAG 2.1. The Equality Act in the UK, and the Americans with Disabilities Act (ADA). Each of these provides specific requirements for businesses and organisations to adhere to, and a framework in which to achieve these aims.

Read the full case study at our website.

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