TeleSign built a global company offering fraud prevention and authentication solutions to large enterprise clients. The company needed to expand from Security into the Communications space. This meant expanding its offerings and also its reach beyond traditional enterprise 
C-Suite buyers, by finding ways to address the developer audience.

Having worked with Kluge since 2014, TeleSign asked us to lead this broader outreach effort by leading a brand refresh, a web redesign and the design of its first self service portal so that it could target developers.

Toluna is a market research company offering services and solutions to the world’s biggest brands. It powers its insights through a community of panelists that is 11 million strong, distributed across 118 different regions.

These panelists are expensive to acquire and yet very valuable to the company.

Toluna saw an opportunity to rebrand its community website and simplify its onboarding process in order to improve its conversion rate. Kluge’s mandate was to improve the onboarding of new community members by 10% in 3 months.