Building a Brand of Patient Empathy and Medical Expertise
Ermi is a medical device company focused on healing severe motion loss in patients. The company had astounding success metrics for its program, but it needed to tell that story clearly and plausibly while resonating with different audiences who had varying concerns and priorities.
Ermi partnered with Maark to create a new narrative, a new brand, and new collateral, all designed with the end objective of getting its solutions into the hands of the patients who need them.
Read the full case study: https://maark.com/case-studies/reaching-full-brand-extension-within-a-complex-medical-industry