At Turn7, we are focused on building a website for Sgt. Pepperoni's Pizza that prioritizes conversion and strengthens their presence within the community. Our design approach centers on creating an intuitive user experience that encourages online orders, event bookings, and loyalty program sign-ups. The site will highlight Sgt. Pepperoni's deep connection to the local community by showcasing partnerships, fundraisers, and neighborhood involvement. By combining clear, action-driven CTAs with a visually engaging layout, we aim to create a platform that not only drives sales but also reinforces Sgt. Pepperoni’s as a cornerstone of the community.