Nearly 40% of all websites today are powered by WordPress, representing a massive share of the web that continues to grow as the need for flexible, scalable web solutions permeates businesses of all sizes.
In addition to new sites built and launched for the first time on WordPress, a huge portion of WordPress builds include new iterations of former digital properties that have been migrated over from a legacy or outdated CMS.
From old SaaS platforms with limited functionality to complex proprietary software that requires a developer for every update, there’s a long list of potential reasons for migrating a site (or sites) to a new platform.
WordPress is increasingly the first choice for that new platform because it offers an easier way to build and launch amazing websites, giving businesses and brands the flexibility needed to respond to market trends faster.
It’s also open source, which means WordPress is not only free from upfront licensing fees, it’s highly customizable and able to integrate well with third-party technologies, including the growing stack of martech tools and other services businesses rely on today.
Maybe you’ve already considered a move to WordPress, or you want to know more about what a CMS migration really means for your business.
It can certainly present a number of unique challenges, particularly for websites with complex implementations. Gaining a better understanding of those challenges and taking stock of your unique migration needs is an important step as you assess your options.
Mastering Migration—How to Manage a Move From Another CMS to WordPress with Confidence, offers a closer look at the nuts and bolts of a CMS migration. Led by Leo Postovoit, Head of Partnerships and Product Strategy at XWP, this half-hour discussion was first presented at WP Engine’s all-virtual Summit/2020.
Throughout the session, you’ll learn more about the tools and strategies implemented by migration specialist agencies that massively streamline the migration process, ultimately minimizing the risks of change and allowing businesses to unlock the potential of WordPress faster.
While helping you determine if moving to WordPress is the right move for you, the session also covers:
- What should be considered when making the move to WordPress?
- How hard will the move be?
- What does planning and execution look like?
From walking through a SWOT (strengths, weaknesses, opportunities, and threats) analysis, to specific challenges related to migrations from other platforms such as Drupal, Chorus, and Magento, this informative session includes a ton of actionable information that will help you better understand the breadth and scope of your specific migration, while providing best practices to help you along the way.
WordPress adoption is surging, and for good reason, but if you’re stuck managing a clunky legacy system or you’re locked-in to a vendor-specific platform that doesn’t allow you to keep up with the speed of today’s digital marketplace, you’re simply missing out.
Start planning your migration today with the helpful tips found in this informative session, or by speaking to a WP Engine specialist who can walk through the specifics of your particular migration needs.
As the world continues to shift to a digital-first mindset, making sure your digital properties are in the right place has become a business imperative. Don’t let the uncertainty of a CMS migration prevent you from tapping into the power and flexibility of WordPress.
Want to find out more? See why WP Engine customers rely on our managed WordPress platform to keep their websites up and running fast and make sure to check out all of the other on-demand sessions from Summit/2020, available now!
Full list of Summit/2020 sessions, including videos, slides, and transcripts:
- Keynotes and Panels:
- Digital Breakthrough Conference: Carpe Diem! Seize the Opportunity to Break Through
- Keynotes Summit/2020: Performance and User Experience for the Web of Tomorrow
- Summit/2020 make|SHIFT Panel: How Brands & Agencies Are Using Creative Technology to Adapt to a New Reality and Protect the Brand Experience
- Agency Breakout:
- Brand Breakout
- Product Build Breakout:
- Product Optimize Breakout: