Alpha Agency is a marketing consultancy practice for the wealth & asset management industry. We work with leading asset managers, wealth managers and property firms in the UK, Europe, US and beyond, at all stages from start-up to global expansion.
Alpha Agency is the trading name of White Marble Consulting that became part of the Alpha Group in 2024.
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A full rebuild of the Graham Capital Management website, to articulate their brand and proposition, create a new visual interpretation of their brand and executing across website and charting processes.
A focused Information Architecture (IA), User Experience (UX), content and design process led to a WordPress build incorporating different charts, audiences, content and their robust approach to security.
https://www.grahamcapital.com/
Another brand refresh project with a focus on articulating the brand and updating the visual interface around the Troy horse icon.
A WordPress site incorporating funds and content and updated processes for powering the charts and data.
We helped BNPPAM with several initiatives to help drive their digital presence, using our capabilities to provide innovative, IA/UX first desktop and mobile designs ahead of their digital refresh.
Projects included:
- User Journey Reconfiguration
- Full Website Redesign
- Fund Tools Recommendations & Design
- Design System Creation
- Client Portal Designs & Prototypes
Through tight project management and client check-ins we have delivered 50+ desktop and mobile pages designs, including interactivity. In addition, we are continuing our strategic partnership with leading build of BNPPAM’s global websites, another initiative off the back of our design collaboration.
Our digital marketing benchmarking product, built with a headless architecture to aggregate data, display charts and generate (AI) insights for 25+ investment management firms.
