
Consolidating Outdated Websites for Non-Profit Collector Society
Campaign Components: Brand Identity & Strategy | Website Development | Content Marketing & SEO | Marketing Technology | Analytics & Reporting
The National Button Society (NBS) is a non-profit organization that has been committed to the education, preservation and exhibition of buttons since 1938. With three separate websites that had been in use for decades, NBS decided that it was time for a consolidation and update.
101 Web pages
1,107 Bulletins and other documents migrated
6,705 Images and media files cataloged
The newly created website features a cohesive, modern experience that includes:
A custom design system
Public/private content
ADA compliance and accessibility features aligned with WCAG
CMS configuration for decentralized content management by board members and volunteers
A multi-team and multi-event style calendar
Numerous forms with dedicated purposes
Storefront, ticket and event payment gateway
Membership portal with a searchable member directory, direct messaging, groups and forums

