
Antham Construction
Website: anthamgroup.com
A family-owned company for the niche market of health care construction/renovation, Antham has a reputation for
excellent in construction management and communication/professionalism.
Problem
With little understanding of the internet, Antham had bought into an ineffective Yellow pages campaign that had them paying high fees for zero lead generation. Worse - they had no visibility on marketing activities and the client was not building equity online because of the proprietary tools deployed by Yellow Pages.
Solution
Rebuilding the website in an environment they could control, and deploying an inbound marketing strategy to highlight their service offerings. We write/deploy weekly blog posts, leverage social platforms to highlight and boost awareness of their offerings.
Result
They currently rank in the #1 position for 53 keyword phrases and have 172 keyword phrases in the top 3. The company's growth allowed them to expanded their service offerings and they now pursue larger projects knowing they have a stable stream of leads originating from the Inbound Marketing strategy. Additionally, our client tells us that vendors and suppliers across the industry have more respect and awareness of them and refer mor