Convoy of Hope
Convoy of Hope, a humanitarian organization with a global impact, contracted The Kestrel Co. and a creative agency partner to redesign their website, emphasizing brand elevation, flexible authoring, and user experience for mobile and desktop. The challenge was to effectively communicate their efforts and positive changes without losing audience engagement. The new site features a dynamic authoring system in WordPress with Kadence + Gutenberg, broad color palettes, and robust movement. The goals were to increase donor investments, volunteer engagement, and provide a scalable system for their active marketing team. The result is a digital experience that embodies Convoy of Hope’s values and enhances user and donor interactions.