Gen Z Digital Experiences: How to Capitalize on this Influential Market
WP Engine recently partnered with the Center for Generational Kinetics to spearhead groundbreaking research to uncover the truth about the perspectives of digital experiences from Generation Z, Millennials and Boomers.
Duration: 1 hour, 10 minutes (including Q&A)
Hear from Jason Dorsey, the leading Millennial and Gen Z researcher and speaker, on how this generational analysis can impact your digital efforts in 2018! Joining Dorsey is WP Engine CMO, Mary Ellen Dugan, who will describe:
- The generational divide around digital experiences: inform me v. entertain me
- How perspectives around security are evolving: from fear to fearless
- How future technology adoption differs by generation
- How today’s digital experience is effectively your human experience
Resources
- Gen Z research and all associated info
- Quick Links:
- The Center for Generational Kinetics
- WP Engine Resource Center
- Next webinars:
- Gen Z Digital Experiences: How to Capitalize on this Influential Market Segment – Australia
- Optimizing Websites for Great User Experiences and Increased Conversions (featuring Google, Launch Digital Marketing and Xtreme Xperience)