Alameda County Community Food Bank (ACCFB)
For over 35 years, ACCFB has stood by its unwavering belief that food is a fundamental human right. Their Food Now Program distributes millions of healthy meals annually and is at the forefront of new approaches to ending hunger and poverty in California and the United States.
ACCFB enlisted Kanopi to create an online presence that better reflected the diverse communities it serves while making it easier for people to find and access healthy, nutritious food fast. Starting with thorough user research, we identified what users wanted and needed from the site, creating a content and UX strategy that meets both user and ACCFB needs. This was followed by mood boards and wireframes to lay the groundwork for the design, presenting user interface, typography, imagery, and color options. Our strategy, design, and development teams worked together to ensure all solutions were workable — and that the new site would be as easy to update from the backend as it is to navigate on the front end.
The result? A new headless site with action-based navigation, prominent calls to action buttons, a location map, and thorough pantry information, giving users a site that is a delight to navigate.