
Citibank Singapore Limited
//Challenge//
To build a new and insightful reward point interface for the community of committed Citibank bankers
//Description//
We were brought in to build a new interface and user experience of Citibank's reward points program. Together, we established a strategy to realize the experience of social mobile banking of better engaging and serving users, creating a flexible and consistent design system across.
//Results//
- 25% Increase in user registration
- 35% Increase in average time spent
- 43% Increase in the number of transaction
//Client Testimonial//
“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”