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Artificial intelligence is reshaping how news is created, discovered, and consumed. In this 30 minute webinar, ITP Media’s Chief Digital Officer shares how the organization is building AI-ready newsrooms by modernizing editorial workflows, embracing responsible AI, and preparing content strategies for an AI-driven future, all while maintaining trust, quality, and sustainable growth.
Key takeaways
- Learn how leading publishers are preparing newsrooms for an AI-first future.
- Discover practical AI workflows that improve efficiency without compromising quality.
- Understand how AI is changing content discovery, search, and audience engagement.
- Gain strategic insights from a Chief Digital Officer leading enterprise AI transformation.
Featured speakers
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Iain McPherson
Principal Media Enablement Manager
WP Engine
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Charlotte Cijffers
Chief Digital Officer
ITP Media Group
Best for:
Media Executives & Digital Leaders looking to build a newsroom strategy that balances innovation, editorial integrity, and long-term business growth.
Editors, Content Strategists & Newsroom Leaders seeking practical approaches to integrating AI into editorial workflows while maintaining quality, trust, and governance.
Technology & Digital Product Teams responsible for enabling AI-powered publishing, improving content discoverability, and preparing their organizations for the future of search.
