Choctaw Casinos & Resorts
Choctaw Casinos & Resorts offers an escape from the humdrum with a chance to win big, see exciting shows, or relax poolside. But their website was slow, cumbersome, and lacking pizzazz.
Enter Click Here Labs. Armed with key analytics and design ideas, we brought fresh eyes to the site architecture to better align content with user expectations.
Now a homepage video intro kick-starts the action. It conveys the motion and sense of glamour of casino magic. With scrolling and sticky navigation, all critical details for a road trip are finally in one place. This includes simple ways to book a stay or filter events and promotions for a specific casino. An interactive map pinpoints all Choctaw properties.
Information on the Rewards Club and meeting bookings are a breeze to find, and the interior pages are artfully redesigned to deliver more visual excitement and useful planning nuggets.
The site was rebuilt using WordPress and WP Engine’s Enterprise Amazon Web Services environment. The CMS allows the client to easily add content, including a heavy rotation of concert and gaming specials for the various locations. And the site is much faster and able to effortlessly handle any surge in visitor traffic.