Freestyle Solutions stakeholders came to us after seeing a significant decrease in traffic. Their Core Web Vitals were low and the site was experiencing ongoing speed and performance issues. It was slow, was crashing often and was getting penalized by Google. While they had produced some great content in the past, they were not consistently promoting it through email marketing, social media and other channels. Their existing content was good and they had a lot of it, but they were not well-versed in how to promote it or craft SEO-friendly, effective copy that would garner them any sort of valuable ROI. Flair's work generated an 125% increase in traffic, a 127% increase in new users and a 700% increase in demo requests.

Migrating one site can be challenging. Migrating 17 can be a nightmare if you don’t have a well-thought out plan and the experience to ensure nothing is missed and downtime is reduced or eliminated. With their own internal resources maxed out, Fog Software relied on Flair Interactive to create a comprehensive, detailed and phased approach for their migration plan. The 3-phase project required dozens of interactions between experts and stakeholders across three organizations. Flair created a migration strategy and project plan, coordinated with key members of both the Fog team and each individual business unit (company). We allocated developers, content managers, SEO pros and a project manager to plan, execute, conduct QA and coordinate UAT prior to migration, coordinate with the client's domain registrar or IT department for DNS record changes, validate changes after the change over and monitor post-migration metrics.

Ned Graphics stakeholders sought Flair’s help in a redesign aimed at increasing traffic and search engine optimization while implementing a modern, updated, faster user experience. Its existing site was outdated, slow and wasn’t based upon a well-defined SEO strategy or keyword optimization. Flair designed and implemented a fresh, engaging, optimized, responsive web site with a clean look and a focus on engagement. The result was a 359% increase in traffic, 84% more conversions and page 1 SERP results for some of their major targeted keywords within the first month post-launch.