What is Ads.txt Manager?
Ads.txt is an initiative by the Interactive Advertising Bureau to enable publishers to take control over who can sell their ad inventory. Through their work at 10up with various publishers, they have created a way to manage and validate your ads.txt file from within WordPress, eliminating the need to upload a file. The validation baked into the plugin helps avoid malformed records, which can cause issues that end up cached for up to 24 hours and can lead to a drop in ad revenue.
What are the features and benefits of Ads.txt Manager?
- Create, manage, and validate your Ads.txt from within WordPress, just like any other content asset.
- Make revisions and restore older versions of your ads.txt file in the admin.
- ads.cert and app-ads.txt support is on the roadmap.
The WP Engine Advantage.
WP Engine’s platform was built for developing and hosting fast, reliable, and secure WordPress sites. Ads.txt Manager extends that reliability by allowing you to create, manage, and validate your Ads.txt from within WordPress, just like any other content asset and ensure your ad revenue streams are optimized.
How do you get started with Ads.txt Manager?
Ads.txt Manager is available for all WP Engine customers. If you need help with configuration or customization, then contact 10up for assistance.
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